Estee Lauder Youth Dew Powder
FailThe top 5 brands take 100% of clicks, so Estee Lauder Youth Dew Powder is a Fail.
- Flapen Score
- 38 / 100Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 4838
- Market size
- $13K/yr19K searches / yr
- 90-day growth
- +51.4%search demand this quarter
- Competition
- 95%top-5 click share · 4 brands · 56 sellers
Flapen Score
Estee Lauder Youth Dew Powder against its category
The dotted line is the Beauty & Personal Care average. Past it, Estee Lauder Youth Dew Powder is stronger. Inside it, weaker.
Market
The Estee Lauder Youth Dew Powder market on Amazon at a glance
Shoppers on Amazon United States searched for Estee Lauder Youth Dew Powder 19K times last year and spent an estimated $13K. All 4 brands take every click. Demand peaks in May–Jun–Jul–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +51.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- +51.4%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $13Ka year
- Peak month
- June2.6× the quietest month
- Top search term
- estee lauder dusting powder8K searches a year
02 · Price
A sale here is worth $28.00.
Listings sell for $28.00 on average, from $13.74 to $61.94. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 250 to 500 of them. At $28.00 that is $7K to $14K a year per listing.
- Average price
- $28.00inside the $15 to $100 sweet spot
- Price range
- $13.74–$61.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$14K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #105 within Dusting Powders. It carries 4,337 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #105in Dusting Powders
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 4,337per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 95 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 95 months
Products
Top Estee Lauder Youth Dew Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
56
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Brand 177%
- Brand 214%
- Brand 36%
- Brand 43%
Demand
Estee Lauder Youth Dew Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Estee Lauder Youth Dew Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- estee lauder dusting powder8K/yr
- youth dew dusting powder4K/yr
- estee lauder beautiful powder4K/yr
- estee lauder powder body3K/yr
Reviews and returns
What reviews say buyers love and hate about Estee Lauder Youth Dew Powder
We read the reviews and the return reasons for every product selling here.
“Chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Estee Lauder Youth Dew Powder questions
Answered from the same tracked data.









