Estee Lauder Body Powder

Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $212K a year.

Searches, last 12 months

205K

Growth, 90 days vs prior 90

+28.8%

Conversion, latest week

2.0%

Market size, estimated

$212Ka year

Peak month

December3.5× the quietest month

Top search term

estee lauder powder28K searches a year

Listings sell for $52.07 on average, from $28.26 to $109.51. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $52.07 that is $0 to $5K a year per listing.

Average price

$52.07inside the $15 to $100 sweet spot

Price range

$28.26–$109.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

1.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #162 within Face. It carries 936 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

10.7%

Average rank

#162in Face

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

936per listing

Listings tracked

30

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

57 months