Essence Skincare

Shoppers searched for this 940K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

940K

Growth, 90 days vs prior 90

-2.9%

Conversion, latest week

6.0%

Market size, estimated

$1.0Ma year

Peak month

August13.0× the quietest month

Top search term

mixsoon bean essence263K searches a year

Listings sell for $17.79 on average, from $11.42 to $37.48. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At $17.79 that is $53K to $71K a year per listing.

Average price

$17.79inside the $15 to $100 sweet spot

Price range

$11.42–$37.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

$53K–$71K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #150 within Toners & Astringents. It carries 3,977 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#150in Toners & Astringents

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

3,977per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months