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Erborian Bb Cream

Fail

The top 5 brands take 100% of clicks, so Erborian Bb Cream is a Fail.

Flapen Score
34
34 / 100
Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 48
Market size
$88K/yr74K searches / yr
90-day growth
-16.2%search demand this quarter
Competition
96%top-5 click share · 1 brands · 3 sellers

Flapen Score

Erborian Bb Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Erborian Bb Cream is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Erborian Bb Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Erborian Bb Cream 74K times last year and spent an estimated $88K. One brand takes every click. Demand peaks in Mar–Apr. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-16.2%
Conversion, latest week
3.9%
Market size, estimated
$88Ka year
Peak month
March2.5× the quietest month
Top search term
erborian bb cream63K searches a year

02 · Price

A sale here is worth $30.55.

Listings sell for $30.55 on average, from $22.88 to $39.37. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $30.55 that is $8K to $15K a year per listing.

Average price
$30.55inside the $15 to $100 sweet spot
Price range
$22.88–$39.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
$8K–$15K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Face. It carries 1,302 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#8in Face
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,302per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Erborian Bb Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Erborian Bb Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 2.5×

Search terms

Top Erborian Bb Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • erborian bb cream63K/yr
  • bb cream erborian4K/yr
  • erborian super bb cream4K/yr
  • erborian bb2K/yr
  • erborian bb cream clair1K/yr

Reviews and returns

What reviews say buyers love and hate about Erborian Bb Cream

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Suitability Combination Skin”
23%of negative reviews mention “Color”
3.3%of orders come back
“the color is not there for me”
A buyer, on “Color”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Erborian Bb Cream questions

Answered from the same tracked data.