Erba Pura Xerjoff
FailThe top 5 brands take 100% of clicks, so Erba Pura Xerjoff is a Fail.
- Flapen Score
- 38 / 100Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 4838
- Market size
- $1.1M/yr832K searches / yr
- 90-day growth
- -3.7%search demand this quarter
- Competition
- 97%top-5 click share · 2 brands · 4 sellers
Flapen Score
Erba Pura Xerjoff against its category
The dotted line is the Beauty & Personal Care average. Past it, Erba Pura Xerjoff is stronger. Inside it, weaker.
Market
The Erba Pura Xerjoff market on Amazon at a glance
Shoppers on Amazon United States searched for Erba Pura Xerjoff 832K times last year and spent an estimated $1.1M. All 2 brands take every click. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 832K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 832K
- Growth, 90 days vs prior 90
- -3.7%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $1.1Ma year
- Peak month
- June1.6× the quietest month
- Top search term
- xerjoff213K searches a year
02 · Price
A sale here is worth $215.74.
Listings sell for $215.74 on average, from $51.20 to $329.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,000 to 1,250 of them. At $215.74 that is $216K to $270K a year per listing.
- Average price
- $215.74above the $15 to $100 sweet spot
- Price range
- $51.20–$329.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $216K–$270K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,318 within Men's. It carries 304 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,318in Men's
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 304per listing
- Listings tracked
- 6
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Erba Pura Xerjoff products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Brand 183%
- Brand 217%
Demand
Erba Pura Xerjoff search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Erba Pura Xerjoff search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- xerjoff213K/yr
- erba pura129K/yr
- xerjoff erba pura68K/yr
- erba pura xerjoff47K/yr
- xerjoff naxos51K/yr
- naxos xerjoff perfume42K/yr
- erva pura perfume for men32K/yr
- naxos21K/yr
- erba pura perfume115K/yr
- xerjoff perfume23K/yr
Reviews and returns
What reviews say buyers love and hate about Erba Pura Xerjoff
We read the reviews and the return reasons for every product selling here.
“it feels less like a scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
8 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Erba Pura Xerjoff questions
Answered from the same tracked data.









