Skip to content

Epsom Salt Bulk

Fail

The products selling today already average 4.7★, so Epsom Salt Bulk is a Fail.

Flapen Score
48
48 / 100
Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median
Market size
$527K/yr210K searches / yr
90-day growth
-12.6%search demand this quarter
Competition
73%top-5 click share · 8 brands · 37 sellers

Flapen Score

Epsom Salt Bulk against its category

The dotted line is the Beauty & Personal Care average. Past it, Epsom Salt Bulk is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Epsom Salt Bulk market on Amazon at a glance

Shoppers on Amazon United States searched for Epsom Salt Bulk 210K times last year and spent an estimated $527K. The top 5 brands take 92% of clicks. Demand peaks in Feb. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $527K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
-12.6%
Conversion, latest week
10.0%
Market size, estimated
$527Ka year
Peak month
February1.7× the quietest month
Top search term
epsom salt bulk136K searches a year

02 · Price

A sale here is worth $25.05.

Listings sell for $25.05 on average, from $3.40 to $98.58. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $25.05 that is $38K to $50K a year per listing.

Average price
$25.05inside the $15 to $100 sweet spot
Price range
$3.40–$98.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$38K–$50K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #169 within Bath & Bathing Accessories. It carries 18,991 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.1%
Average rank
#169in Bath & Bathing Accessories
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
18,991per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Epsom Salt Bulk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

37

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

5%

  • Brand 150%
  • Brand 216%
  • Brand 316%
  • Brand 47%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

Epsom Salt Bulk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Epsom Salt Bulk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • epsom salt bulk136K/yr
  • bulk epsom salt29K/yr
  • epsoak epsom salt12K/yr
  • epsoak9K/yr
  • epsom salts bulk6K/yr
  • epsom salt 50 lb bag4K/yr
  • epson salt bulk5K/yr
  • 50 lb bag epsom salt1K/yr
  • epsom salt bath soak bulk4K/yr
  • epsom salt bulk 50 lbs4K/yr

Reviews and returns

What reviews say buyers love and hate about Epsom Salt Bulk

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Value For Money”
20%of negative reviews mention “Smell”
0.2%of orders come back
“NOT fragrance free”
A buyer, on “Smell”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Epsom Salt Bulk questions

Answered from the same tracked data.