Epilator for Men

Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +52.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $933K a year.

Searches, last 12 months

259K

Growth, 90 days vs prior 90

+52.0%

Conversion, latest week

3.4%

Market size, estimated

$933Ka year

Peak month

December29.2× the quietest month

Top search term

braun silk epil 975K searches a year

Listings sell for $105.11 on average, from $38.12 to $198.23. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $105.11 that is $26K to $53K a year per listing.

Average price

$105.11above the $15 to $100 sweet spot

Price range

$38.12–$198.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$26K–$53K

Returns

3.8%of orders · Amazon United States median 2.1%

18% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #26 within Women's. It carries 862 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

18%

Prime listings

100%

Out of stock, average day

10.1%

Average rank

#26in Women's

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

862per listing

Listings tracked

11

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months