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epa colombia keratina kit

Skip it

A small market ($48K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 33Conversion 15Competition 19Returns 97Price range 43Avg price 81Brand share 12Review moat 97Quality gap 40

Review moat

Incredible60.08

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Great$84.83

avg listing price — sweet spot $15–$100

Price range

Okay$46.87–$170.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+6.0%

90-day search growth — must beat 0% to launch

Competition

Bad78%

top-5 click share — a locked-up shelf

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$48K

$48K/yr · 47K searches

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, epa colombia keratina kit is a $48K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 37/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

epa colombia keratina kit market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$64K–$85K
units × avg price
Conversion rate
1.2%
Avg BSR
#4,134
Page quality
0%
Prime
25%
Sponsored
0%
Out of stock
14.9%
Avg brand age
53 months
Avg seller age
152 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

7

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

2%

  • CARE EPA COLOMBIA36%
  • RUUFE28%
  • SHAEIO21%
  • Generic7%
  • CENTRO DE KERATINAS EPA COLOMBIA3%
  • EPA COLOMBIA2%
  • Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.0% search growth over the last 90 days.
2K1KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.6×

Top epa colombia keratina kit search terms

  • keratina epa colombia17K/yr
  • epa colombia keratina17K/yr
  • epa colombia5K/yr
  • keratina epa colombia original7K/yr
All search terms

Top epa colombia keratina kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$14K40%$19K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about epa colombia keratina kit

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“A great choice for anyone looking for salon-quality results at home”

Hair Growth20%

“The best keratin, leaves the hair very nice and soft”

Moist/Dry17%

“The deep hydration it provides to the hair”

Soft Feel15%

“It leaves hair soft, shiny, and deeply nourished”

Brightness/Shine/Glow6%

“leaves a beautiful shine”

Suitability Straight Hair6%

“This keratin left my hair smooth, soft, and shiny”

What buyers complain about

Leak-Proof100%

“Leaking”

Top return reasons

Leak-Proof67%
Suitability Straight Hair33%

Common questions

Is epa colombia keratina kit profitable to sell on Amazon United States?
The niche generates $48K/yr across 12 tracked products. 90-day search growth is +6.0%. Flapen's verdict: Skip it (37/100).
How competitive is the epa colombia keratina kit niche?
7 brands and 7 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in epa colombia keratina kit?
Top complaints mined from reviews: Leak-Proof. The return rate is 0.5%.
When does demand for epa colombia keratina kit peak?
Demand peaks in Jul–Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the epa colombia keratina kit niche?
Listings span $46.87–$170.06; the average listing price is $84.83 (sweet spot $15–$100). The average incumbent carries 60 reviews — the moat a new listing must climb.