eos sparkling amber
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$3.50–$31.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.40avg listing price — sweet spot $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Growth
Okay+14.8%90-day search growth — must beat 0% to launch
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad13,588.04avg incumbent reviews — the moat a new listing must climb
Market size
Bad$51K$51K/yr · 160K searches
According to Flapen's Amazon United States niche tracking, eos sparkling amber is a $51K/yr Amazon United States market (160K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
eos sparkling amber market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $62K–$74K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #674
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 60%
- Out of stock
- 8.7%
- Avg brand age
- 59 months
- Avg seller age
- 124 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
88
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
57%
Top 20: 93%
Open market
16%
- Hempz36%
- Tree Hut31%
- eos7%
- Old Spice4%
- Sand + Fog3%
- Cake Beauty3%
- Open — no brand owns it (8 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — +14.8% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 20.9×
Top eos sparkling amber search terms
- marshmallow lotion56K/yr
- tree hut sweet cream14K/yr
- marshmallow body lotion12K/yr
- sweet cream tree hut8K/yr
- marshmallow body butter11K/yr
- marshmallow body care7K/yr
- hempz vanilla10K/yr
- hempz body lotion vanilla10K/yr
- hempz vanilla lotion10K/yr
- marshmallow scented lotion5K/yr
Top eos sparkling amber products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tree Hut Sweet Cream Whipped Shea Body Butter Hydrating & Nourishing Body Lotion with Natural Oils Moisturizer for Soft & Smooth Skin 8.4 Oz
Tree Hut$8.964.6★9,724 rev

Hempz Vanilla Lux Herbal Body Moisturizer 17 oz. NEW LOOK
Hempz$16.964.6★7,654 rev

Hempz Cotton Candy Scented Body Lotion Spun Sugar & Vanilla Bean Hydrating Shimmer Moisturizer for Dry Skin Body & Hands 17 fl oz
Hempz$17.944.5★3,426 rev

Hempz Whipped Vanilla & Coconut Cream Body & Hand Lotion Vegan Formula for Men or Women 17 oz.
Hempz$17.284.7★121,304 rev

Old Spice Hand Face & Body Lotion for Men 24/7 Lightweight Moisturization with Vitamin B3 Instant Absorption For All Skin Types Brown Sugar + Cocoa Butter Scent 16 oz
Old Spice$9.234.7★6,505 rev
Newest
by launch date
Cosmo Delicious Sweet Marsh Mallow With Shea Butter Pure Hydration Body Lotion 400ml Hydrating & Nourishing Non Greasy Light Weight Fast Absorbing Lotions For All Skin Types Marshmallow Scent
CD COSMO DESIGNS$8.683 rev

Baere Hyaluronic Acid Body Butter With Marshmallow - Dermatologist Tested Anti Aging Korean Skin Care - Deep Hydration Smoother Plumper Dewy Skin - Vegan Clean Beauty - 7.05 Oz
Baere$13.9064 rev

Tree Hut Frosted Sugar Cookie Daily Moisturizing Scrub Whipped Foamy Exfoliating Body Scrub Hydrating Formula for Soft Glowing Skin 15 oz
Tree Hut$10.07295 rev

Tree Hut Hydraglow Body Lotion Cinnamon Dolce Hydrating & Moisturizing Daily Body Lotion for Soft Glowing Skin Lightweight Non-Greasy Formula 18 fl oz
Tree Hut$9.97357 rev

Sand + Fog Marshmallow Skies Whipped Body Butter Luxurious Moisturizer 8.47 Oz
Sand + Fog$23.6314 rev
Trending
90-day click momentum
Baere Hyaluronic Acid Body Butter With Marshmallow - Dermatologist Tested Anti Aging Korean Skin Care - Deep Hydration Smoother Plumper Dewy Skin - Vegan Clean Beauty - 7.05 Oz
Baere$13.903.9★

Tree Hut Frosted Sugar Cookie Daily Moisturizing Scrub Whipped Foamy Exfoliating Body Scrub Hydrating Formula for Soft Glowing Skin 15 oz
Tree Hut$10.074.5★

Sttes Smell Rio Body Butter 606# (Pressable Strawberry Gummies) Whipped Non-Greasy Body Cream with Strawberry Marshmallow & Blackcurrant Candy Scent Jojoba & Coconut Oil Caffeine Hydrating Lotion
Sttes$16.684.4★

Tree Hut Hydraglow Body Lotion Cinnamon Dolce Hydrating & Moisturizing Daily Body Lotion for Soft Glowing Skin Lightweight Non-Greasy Formula 18 fl oz
Tree Hut$9.974.5★

Bath and Body Works Super Smooth Body Lotion Sets Gift For Women 8 Oz (8 Fl Oz (Pack of 1) Cotton Candy)
Bath & Body Works$15.954.7★
What buyers say about eos sparkling amber
What buyers praise and complain about, mined from review topics.What buyers love
“Fresh scent”
“Dries quickly”
“Keeps your skin soft”
“Great Quality Lotion”
“is affordable”
“it very moisturizing for dry skin”
“quickly absorbed”
“Great texture”
“Really good for my skin”
“Love the thickness of the lotion and how long it lasts to keep hands soft and smooth”
What buyers complain about
“Gross smell”
“Pump will not work”
“Dried out”
“TOO thick to pump”
“Fairly small”
“overpriced”
“Not as described”
“Skin irritation”
“Too hard to squeeze”
“the pump doesn't work”
Top return reasons
Common questions
- Is eos sparkling amber profitable to sell on Amazon United States?
- The niche generates $51K/yr across 25 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is +14.8%. Flapen's verdict: Skip it (46/100).
- How competitive is the eos sparkling amber niche?
- 14 brands and 88 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in eos sparkling amber?
- Top complaints mined from reviews: Smell, Motor Power, Moist/Dry. The return rate is 0.5%.
- When does demand for eos sparkling amber peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 20.9× the quietest.
- What does it cost to enter the eos sparkling amber niche?
- Listings span $3.50–$31.77; the average listing price is $12.40 (sweet spot $15–$100). The average incumbent carries 13,588 reviews — the moat a new listing must climb.