english leather cologne for men
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$32.69avg listing price — sweet spot $15–$100
Price range
Incredible$16.74–$46.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Market size
Good$454K$454K/yr · 162K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,249.44avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.0%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, english leather cologne for men is a $454K/yr Amazon United States market (162K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
english leather cologne for men market data
- Units sold / yr
- 10K–13K
- avg 1,000–1,250/product
- Revenue / yr
- $327K–$409K
- units × avg price
- Conversion rate
- 8.6%
- Avg BSR
- #639
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 33%
- Out of stock
- 0.0%
- Avg brand age
- 98 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
93
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Dana98%
- wolksprong2%
Demand & seasonality
Weekly Amazon search volume, last 68 weeks — -10.0% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 6.8×
Top english leather cologne for men search terms
- english leather cologne for men75K/yr
- english leather cologne32K/yr
- english leather24K/yr
- english leather aftershave20K/yr
- english leather aftershave for men5K/yr
- old english cologne for men3K/yr
- english leather cologne for men original3K/yr
Top english leather cologne for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dana English Leather Cologne for Men 8 Oz
Dana$40.304.5★3,807 rev
English Leather Cologne by Dana Eau De Cologne Splash 8.0 ounces
Dana$46.404.2★958 rev
English Leather By Dana For Men. Aftershave 3.4-Ounces
Dana$24.934.2★447 rev
English Leather Aftershave Splash for Men by Dana
Dana$35.264.6★2,675 rev
English Leather Black by Dana for Men 3.4 oz Cologne Spray
Dana$17.964.3★686 rev
Newest
by launch date
English Leather Deodorant for Men - Classic & Masculine with Long Lasting Citrus Aromatic & Woody Scent (2.6 Oz / 75 g)
Dana$16.74171 rev
wolksprong Thicken Full Grain Leather Mens Belt Heavy Duty Work Belt High Hardness Buckle Packed In Gift Box
wolksprong$36.211,924 rev
English Leather Cologne by Dana Eau De Cologne Splash 8.0 ounces
Dana$46.40958 rev
English Leather 3.4 oz After Shave
Dana$31.96127 rev
English Leather Black by Dana for Men 3.4 oz Cologne Spray
Dana$17.96686 rev
Trending
90-day click momentumwolksprong Thicken Full Grain Leather Mens Belt Heavy Duty Work Belt High Hardness Buckle Packed In Gift Box
wolksprong$36.214.6★
Dana English Leather Cologne for Men 8 Oz
Dana$40.304.5★
English Leather Cologne by Dana Eau De Cologne Splash 8.0 ounces
Dana$46.404.2★
English Leather Black by Dana for Men 3.4 oz Cologne Spray
Dana$17.964.3★
English Leather By Dana For Men. Aftershave 3.4-Ounces
Dana$24.934.2★
What buyers say about english leather cologne for men
What buyers praise and complain about, mined from review topics.What buyers love
“Heavenly Scent”
“Great product”
“Product is as advertised”
“less expensive”
“What can I say the materials are all top quality”
“goody”
“Could not have been easier to adjust”
“Good quality leather belts looks”
“works great”
“It is very light”
What buyers complain about
“Awful Scent”
“Due to the high price”
“False advertising thickness”
“It doesnt last long enough”
“Way to small of a bottle”
“not as strong as the 1970's version”
“Its color is pink instead of a golden brown”
“The secondary leather loop isnt very good”
“Unfortunately, this leather scratches pretty easy, and doesnt clean up when you use leather conditioner”
“Powdery”
Top return reasons
Common questions
- Is english leather cologne for men profitable to sell on Amazon United States?
- The niche generates $454K/yr across 9 tracked products. 90-day search growth is -10.0%. Flapen's verdict: Skip it (48/100).
- How competitive is the english leather cologne for men niche?
- 2 brands and 93 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in english leather cologne for men?
- Top complaints mined from reviews: Smell, Value For Money, Advertised Vs Actual Product. The return rate is 1.4%.
- When does demand for english leather cologne for men peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 6.8× the quietest.
- What does it cost to enter the english leather cologne for men niche?
- Listings span $16.74–$46.40; the average listing price is $32.69 (sweet spot $15–$100). The average incumbent carries 1,249 reviews — the moat a new listing must climb.