English Leather Cologne for Men

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $454K a year.

Searches, last 12 months

162K

Growth, 90 days vs prior 90

-10.0%

Conversion, latest week

8.6%

Market size, estimated

$454Ka year

Peak month

December6.8× the quietest month

Top search term

english leather cologne for men75K searches a year

Listings sell for $32.69 on average, from $16.74 to $46.40. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $32.69 that is $33K to $41K a year per listing.

Average price

$32.69inside the $15 to $100 sweet spot

Price range

$16.74–$46.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,000–1,250

Revenue per listing a year

$33K–$41K

Returns

1.4%of orders · Amazon United States median 2.1%

33% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #639 within Men's. It carries 1,249 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

89%

Out of stock, average day

0.0%

Average rank

#639in Men's

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

1,249per listing

Listings tracked

9

The brands on the shelf have sold for 98 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

98 months