Empty Makeup Containers

Shoppers searched for this 356K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

356K

Growth, 90 days vs prior 90

-12.3%

Conversion, latest week

3.0%

Market size, estimated

$122Ka year

Peak month

December3.5× the quietest month

Top search term

lotion jar33K searches a year

Listings sell for $11.37 on average, from $4.38 to $31.87. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $11.37 that is $1K to $3K a year per listing.

Average price

$11.37under the $15 to $100 sweet spot

Price range

$4.38–$31.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.1%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #74 within Refillable Containers. It carries 1,585 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#74in Refillable Containers

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,585per listing

Listings tracked

57

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

38 months