Is empty deodorant containers profitable to sell on Amazon United States?

The niche generates $179K/yr across 42 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -5.8%. Flapen's verdict: Worth a look (62/100).

How competitive is the empty deodorant containers niche?

22 brands and 24 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in empty deodorant containers?

Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 1.8%.

When does demand for empty deodorant containers peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the empty deodorant containers niche?

Listings span $6.59–$49.72; the average listing price is $17.53 (sweet spot $15–$100). The average incumbent carries 216 reviews — the moat a new listing must climb.

empty deodorant containers

Worth a look

Shows a thin review moat (216 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Review moat

Great215.79

avg incumbent reviews — the moat a new listing must climb

Brand share

Great50%

top-5 brand share — no brand owns this niche

Avg price

Great$17.53

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Great1.8%

return rate — above 5% kills the launch gate

Price range

Great$6.59–$49.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Market size

Okay$179K

$179K/yr · 218K searches

Growth

Bad-5.8%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, empty deodorant containers is a $179K/yr Amazon United States market (218K searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 62/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

empty deodorant containers market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $175K–$219K; units × avg price
Conversion rate: 4.7%
Avg BSR: #727
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 1.2%
Avg brand age: 37 months
Avg seller age: 162 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 rising

Sellers

Top-5 brand share

50%

Top 20: 99%

Top-5 click share

40%

Top 20: 80%

Open market

44%

Yellow Brick Road13%
Xiboya textile11%
meleg otthon10%
USRommaner8%
Dropper Stop7%
DIY Deodorant Containers6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top empty deodorant containers search terms

empty deodorant containers50K/yr -0.3%3.4% conv.
deodorant containers42K/yr -4.4%3.2% conv.
deodorant tubes empty30K/yr -10.9%4.3% conv.
deodorant containers for homemade deodorant21K/yr -8.6%3.4% conv.
empty deodorant stick containers12K/yr -8.1%3.6% conv.
deodorant container8K/yr +17.7%2.8% conv.
deodorant tubes8K/yr +0.0%3.4% conv.
refillable deodorant containers7K/yr -4.6%3.5% conv.
deodorant sticks empty6K/yr -3.9%5.3% conv.
reusable deodorant container6K/yr -19.4%2.5% conv.

All search terms

Top empty deodorant containers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Deodorant Container Oval Empty 2.65oz/78ml - Twist-Up Refillable Plastic Tube for Deodorants Pack of (5) by Yellow Brick Road

Yellow Brick Road$10.034.7★1,028 rev

5 Packs Plastic Deodorant Containers 1 Oz /30ml Empty Clear Cylinder (Bottom Refilling & Twist Up) Refillable Deodorant Tube Bottles Stick Container for Lip balm Lipstick

USRommaner$7.934.4★218 rev

Xiboya textile Empty Oval Deodorant Lip Lipstick Balm Tubes Containers Plastic (20-Pack) (15ml white)

Xiboya textile$11.774.4★1,294 rev

Dropper Stop 5 Pack - Empty Deodorant Containers (2.5 Oz Capacity Top-Fill Flat Top Lid White)

Dropper Stop$9.994.7★452 rev

DMuuuDM 15 Pack 2 oz/60ml Plastic Deodorant Containers Empty Round Twist-Up Solid Stick Tube Container for Homemade Deodorant Shaving Soap Stick Heel Lip Balm Solid Lotion Bars-Top Filling Black

DMuuuDM$16.824.2★203 rev

Newest

by launch date

Empty Deodorant Containers 1oz 30ml Empty Refillable Twist Up Filling Stick for Heel Balm Lotion Bar Crayon Chapstick Homemade Lipstick Make Own Deodorant (5 Transparent)

Vectorgolden$7.625 rev

3mo ago

10 Pcs Empty Deodorant Containers 15ml/0.53oz Twist Up Refillable Plastic Deodorants Tubes PP Oval Deodorant Sticks for DIY Deodorants Lip Balm Solid Lotion

SJFBJNJHJ$7.539 rev

5mo ago

Smart Solutions 2oz White Deodorant Containers with Lids Empty Refillable Twist-Up Tubes for DIY Deodorant Balm & Skincare BPA-Free Plastic 10 Pack

SMART SOLUTIONS$15.6429 rev

6mo ago

meleg otthon 3 Pcs Empty Deodorant Containers 2.5 oz/75ml Twist Up Refillable Deodrant Containers Leak Proof Black Deodorant Bottles Round Lip Balm Tubes for DIY Lipstick Crayon

meleg otthon$10.436 rev

7mo ago

meleg otthon 3 Pcs Empty Deodorant Containers 2.5oz/75ml Twist Up Refillable Deodrant Containers Leak Proof Clear Deodorant Bottles Round Lip Balm Tubes for DIY Lipstick Crayon

meleg otthon$10.466 rev

7mo ago

What buyers say about empty deodorant containers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“good-quality tubes”

Size-Overall18%

“The size is great”

Ease Of Use10%

“Easy to use”

Leak-Proof9%

“do not leak”

Advertised Vs Actual Product7%

“Just what I needed”

Value For Money7%

“Worth every penny”

Strength4%

“not flimsy”

Durability4%

“durable”

Recycle/Reuse3%

“significantly reducing waste compared to single-use products”

Design-Overall3%

“Great design and exactly what I needed”

What buyers complain about

Leak-Proof24%

“Containers leak”

Size-Overall10%

“I dont think it would fully fit two though”

Quality-Overall6%

“Absolute garbage”

Functionality-Overall5%

“dont function well”

Ease Of Use5%

“I am tired of applying by hand”

Natural Resource Wastage5%

“Too much waste”

Value For Money3%

“Not worth it”

Advertised Vs Actual Product3%

“The ones I received are slightly different than the listing pictures”

Jamming/Clogging3%

“causing it to clog”

Adhesion/Stickiness2%

“made sticks out of them”

Top return reasons

Size-Overall62%

Advertised Vs Actual Product8%

Functionality-Overall8%

Leak-Proof6%

Material Quality2%

Wrong Dimensions2%

Shape/Style2%

Quality-Overall2%

Strength1%

Defective Material/Parts1%

Common questions

Is empty deodorant containers profitable to sell on Amazon United States?: The niche generates $179K/yr across 42 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -5.8%. Flapen's verdict: Worth a look (62/100).
How competitive is the empty deodorant containers niche?: 22 brands and 24 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in empty deodorant containers?: Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 1.8%.
When does demand for empty deodorant containers peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the empty deodorant containers niche?: Listings span $6.59–$49.72; the average listing price is $17.53 (sweet spot $15–$100). The average incumbent carries 216 reviews — the moat a new listing must climb.