Elouva Toiletry Bag

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-2.7%

Conversion, latest week

1.2%

Market size, estimated

$16Ka year

Peak month

August5.4× the quietest month

Top search term

bag smart makeup bag17K searches a year

Listings sell for $16.97 on average, from $7.61 to $27.81. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.97 that is $0 to $2K a year per listing.

Average price

$16.97inside the $15 to $100 sweet spot

Price range

$7.61–$27.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #80 within Bags & Cases. It carries 4,552 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

10.6%

Average rank

#80in Bags & Cases

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

4,552per listing

Listings tracked

29

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

26 months