Elf Wing It Liner Brush
FailPrices span $3.16–$8.78, mostly outside the sweet spot, so Elf Wing It Liner Brush is a Fail.
- Flapen Score
- 41 / 100Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 4841
- Market size
- $55K/yr106K searches / yr
- 90-day growth
- +19.2%search demand this quarter
- Competition
- 62%top-5 click share · 12 brands · 38 sellers
Flapen Score
Elf Wing It Liner Brush against its category
The dotted line is the Beauty & Personal Care average. Past it, Elf Wing It Liner Brush is stronger. Inside it, weaker.
Market
The Elf Wing It Liner Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Elf Wing It Liner Brush 106K times last year and spent an estimated $55K. The top 5 brands take 84% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 9.2% of those searches ended in a purchase.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- +19.2%
- Conversion, latest week
- 9.2%
- Market size, estimated
- $55Ka year
- Peak month
- February1.3× the quietest month
- Top search term
- angled makeup brush26K searches a year
02 · Price
A sale here is worth $5.62.
Listings sell for $5.62 on average, from $3.16 to $8.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $5.62 that is $1K to $3K a year per listing.
- Average price
- $5.62under the $15 to $100 sweet spot
- Price range
- $3.16–$8.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Makeup Brushes & Tools. It carries 5,890 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #27in Makeup Brushes & Tools
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 5,890per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Elf Wing It Liner Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
38
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
62%
Top 20: 98%
Open market
13%
- Brand 146%
- Brand 215%
- Brand 311%
- Brand 47%
- Brand 54%
- Brand 63%
- Open — no brand owns it (6 brands, 13%)
Demand
Elf Wing It Liner Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Elf Wing It Liner Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- angled makeup brush26K/yr
- angled brush23K/yr
- angle brush14K/yr
- elf eyeliner brush10K/yr
- elf winged eyeliner brush4K/yr
- elf wing it liner brush5K/yr
- angled brush makeup7K/yr
- angle brush makeup6K/yr
- small angled makeup brush4K/yr
- angle makeup brush4K/yr
Reviews and returns
What reviews say buyers love and hate about Elf Wing It Liner Brush
We read the reviews and the return reasons for every product selling here.
“Cheap quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Elf Wing It Liner Brush questions
Answered from the same tracked data.









