Elf Tinted Moisturizer
FailThe top 5 products take 100% of clicks, so Elf Tinted Moisturizer is a Fail.
- Flapen Score
- 36 / 100Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 4836
- Market size
- $744K/yr733K searches / yr
- 90-day growth
- -25.7%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 21 sellers
Flapen Score
Elf Tinted Moisturizer against its category
The dotted line is the Beauty & Personal Care average. Past it, Elf Tinted Moisturizer is stronger. Inside it, weaker.
Market
The Elf Tinted Moisturizer market on Amazon at a glance
Shoppers on Amazon United States searched for Elf Tinted Moisturizer 733K times last year and spent an estimated $744K. All 2 brands take every click. Demand peaks in May–Jun. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 9.0% of those searches ended in a purchase.
Shoppers searched for this 733K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $744K a year.
- Searches, last 12 months
- 733K
- Growth, 90 days vs prior 90
- -25.7%
- Conversion, latest week
- 9.0%
- Market size, estimated
- $744Ka year
- Peak month
- May3.4× the quietest month
- Top search term
- versed skin tint187K searches a year
02 · Price
A sale here is worth $11.25.
Listings sell for $11.25 on average, from $6.10 to $13.79. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 10,000 to 12,500 of them. At $11.25 that is $113K to $141K a year per listing.
- Average price
- $11.25under the $15 to $100 sweet spot
- Price range
- $6.10–$13.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $113K–$141K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #327 within Serums. It carries 3,421 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 5.1%
- Average rank
- #327in Serums
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 3,421per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Elf Tinted Moisturizer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
21
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 192%
- Brand 28%
Demand
Elf Tinted Moisturizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 3.4×
Search terms
Top Elf Tinted Moisturizer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- versed skin tint187K/yr
- elf thirst burst drops191K/yr
- bubble water slide serum44K/yr
- thirst burst drops57K/yr
- elf serum53K/yr
- bubble water slide11K/yr
- elf glow drops22K/yr
- elf dew drops23K/yr
- elf drops thirst burst16K/yr
- versed multi-serum skin tint spf 4016K/yr
Reviews and returns
What reviews say buyers love and hate about Elf Tinted Moisturizer
We read the reviews and the return reasons for every product selling here.
“Just a little warning about the stickiness”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Elf Tinted Moisturizer questions
Answered from the same tracked data.









