Elf Lip Oil Set

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

43K

Growth, 90 days vs prior 90

-22.2%

Conversion, latest week

7.7%

Market size, estimated

$30Ka year

Peak month

December8.5× the quietest month

Top search term

lip oil for kids6K searches a year

Listings sell for $8.90 on average, from $6.81 to $10.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $8.90 that is $2K to $4K a year per listing.

Average price

$8.90under the $15 to $100 sweet spot

Price range

$6.81–$10.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within Lips. It carries 8,806 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#108in Lips

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

8,806per listing

Listings tracked

5

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months