Elf Hair Gel

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -54.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

-54.7%

Conversion, latest week

12.0%

Market size, estimated

$126Ka year

Top search term

elf hair gel74K searches a year

Listings sell for $6.65 on average, from $5.90 to $8.72. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $6.65 that is $10K to $13K a year per listing.

Average price

$6.65under the $15 to $100 sweet spot

Price range

$5.90–$8.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,500–2,000

Revenue per listing a year

$10K–$13K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Gels. It carries 8,353 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#69in Gels

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

8,353per listing

Listings tracked

4

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months