electric body scrubber
Worth a lookShows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$61.55avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good795.88avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Okay$246K$246K/yr · 194K searches
Price range
Okay$18.71–$194.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-23.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, electric body scrubber is a $246K/yr Amazon United States market (194K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Nov. Verdict: Worth a look — 57/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
electric body scrubber market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $185K–$246K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #595
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 88%
- Out of stock
- 19.1%
- Avg brand age
- 26 months
- Avg seller age
- 122 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
27 rising
Sellers
39
Top-5 brand share
65%
Top 20: 95%
Top-5 click share
34%
Top 20: 80%
Open market
30%
- Oh,XIYU.27%
- VWMYQ16%
- LUBEJR11%
- VOYOR6%
- : IBIEARR5%
- Flawless5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.6% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.6×
Top electric body scrubber search terms
- electric back scrubber for shower67K/yr
- electric back scrubber38K/yr
- electric body brush28K/yr
- electric body scrubber29K/yr
- electric bath brush7K/yr
- automatic back scrubber for shower8K/yr
- electric shower brush for body5K/yr
- electric shower back scrubber6K/yr
- back scrubber for shower electric5K/yr
- shower back scrubber electric3K/yr
Top electric body scrubber products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oh XIYU. Electric Body Brush Back Scrubber for Shower Waterproof Long Dual Handle Power Body Scrubber with 3 Heads Bath Brush & 2 Speeds for Cleansing Exfoliating and Massaging Skin Sky Blue
Oh,XIYU.$52.974.2★33 rev
Electric Back Scrubber for Shower - Waterproof Rechargeable Exfoliating Brush for Deep Cleansing Soft Bristles for Sensitive Skin Dry/Wet Use for Back Arms & Legs
VWMYQ$23.464.2★129 rev
Electric Body Brush Back Scrubber for Shower Waterproof Rechargeable Auto Bath Brush with Long Handle 5 Replaceable Heads & 3 Speeds Deep Cleansing Exfoliating Massage Spin Scrubber for Men & Women
LUBEJR$35.644.2★736 rev
Electric Body Brush Back Scrubber for Shower Waterproof Long Dual Handle Power Body Scrubber with 3 Heads Bath Brush & 2 Speeds for Cleansing Exfoliating and Massaging Skin Black
Oh,XIYU.$53.684.5★17 rev
VOYOR Electric Body Brush Back Scrubber for Shower Rechargeable Exfoliating Bath Brush Powered Shower Brush with Non-Slip Long Handle Deep Cleansing Exfoliation Massaging Spin Brush BC100 (Grey)
VOYOR$25.234.1★3,740 rev
Newest
by launch dateElectric Body Brush Back Scrubber for Shower Waterproof Rechargeable Auto Bath Brush with Long Handle 5 Replaceable Heads & 3 Speeds Deep Cleansing Exfoliating Massage Spin Scrubber for Men & Women
LUBEJR$35.64736 rev
Electric Body Brush Back Scrubber for Shower Waterproof Long Dual Handle Power Body Scrubber with 5 Heads Bath Brush 3 Speeds for Cleansing Exfoliating and Massaging Skin Gift for Birthday Holiday
Ariie$18.7111 rev
Mesiiloly Electric Body Bath Brush for Shower Rechargeable Body Brush with Detachable Long Handle and 5 Heads 3 Speeds Bath Brush for Skin Care Basic Cleaning and Massage (Sliver)
Mesiiloly$23.686 rev
Electric Back Scrubber for Shower - Wall Mounted Exfoliating Brush Hands-Free Automatic Body Scrubber IPX7 Waterproof 3-Speed Adjustment 3 Replaceable Heads with Dry Brush (Black)
: IBIEARR$90.6716 rev
Hiqufet Electric Back Scrubber for Shower Adjustable Height Shower Back Scrubber Wall Mounted 3-Speed & 3 Replaceable Brush Heads IPX7 Hands-Free Back Cleansing and Exfoliating Brush
Hiqufet$129.570 rev
Trending
90-day click momentumElectric Body Brush Back Scrubber for Shower Waterproof Rechargeable Auto Bath Brush with Long Handle 5 Replaceable Heads & 3 Speeds Deep Cleansing Exfoliating Massage Spin Scrubber for Men & Women
LUBEJR$35.644.2★
Electric Body Brush Back Scrubber for Shower Waterproof Long Handle Power Auto Body Scrubber with 5 Heads 3-Speed Rechargeable Bath Brush for Women Men Deep Cleansing Exfoliating Massage Skin
LUBEJR$36.234.2★
Electric Body Brush Back Scrubber for Shower Waterproof Long Dual Handle Power Body Scrubber with 5 Heads Bath Brush 3 Speeds for Cleansing Exfoliating and Massaging Skin Gift for Birthday Holiday
Ariie$18.712.5★
Electric Body Brush Back Scrubber for Shower Waterproof Long Dual Handle Power Body Scrubber with 3 Heads Bath Brush & 2 Speeds for Cleansing Exfoliating and Massaging Skin Black
Oh,XIYU.$53.684.5★
Hiqufet Electric Back Scrubber for Shower Adjustable Height Shower Back Scrubber Wall Mounted 3-Speed & 3 Replaceable Brush Heads IPX7 Hands-Free Back Cleansing and Exfoliating Brush
Hiqufet$129.570.0★
What buyers say about electric body scrubber
What buyers praise and complain about, mined from review topics.What buyers love
“Clean bathroom”
“It's made my life easier”
“The overall quality feels solid”
“it was effective”
“Easy to charge”
“The bristles are soft”
“The extension is great”
“Works sort of”
“Battery life is good”
“Works great for the money”
What buyers complain about
“Broke upon first use”
“Wont charge”
“Does not clean”
“These are poor quality and poorly assembled”
“Not effective”
“Difficult to control”
“not worth the cost”
“Battery life is pretty bad”
“Weak”
“Brushes are way too soft”
Top return reasons
Common questions
- Is electric body scrubber profitable to sell on Amazon United States?
- The niche generates $246K/yr across 42 tracked products. 9 of 27 products launched in the last 360 days are still selling. 90-day search growth is -23.6%. Flapen's verdict: Worth a look (57/100).
- How competitive is the electric body scrubber niche?
- 27 brands and 39 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in electric body scrubber?
- Top complaints mined from reviews: Durability, Charging, Ease Of Cleaning. The return rate is 2.0%.
- When does demand for electric body scrubber peak?
- Demand peaks in Nov; the busiest month runs 1.6× the quietest.
- What does it cost to enter the electric body scrubber niche?
- Listings span $18.71–$194.75; the average listing price is $61.55 (sweet spot $15–$100). The average incumbent carries 796 reviews — the moat a new listing must climb.