Ekos Hand Cream

Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months

359K

Growth, 90 days vs prior 90

+3.8%

Conversion, latest week

0.8%

Market size, estimated

$95Ka year

Peak month

December1.5× the quietest month

Top search term

natura228K searches a year

Listings sell for $34.85 on average, from $11.94 to $321.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $34.85 that is $0 to $3K a year per listing.

Average price

$34.85inside the $15 to $100 sweet spot

Price range

$11.94–$321.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.4%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #1,418 within Foot & Hand Care. It carries 650 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

70%

Out of stock, average day

17.9%

Average rank

#1,418in Foot & Hand Care

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

650per listing

Listings tracked

69

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

64 months