effaclar serum
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$24.61avg listing price — sweet spot $15–$100
Price range
Great$6.52–$42.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$162K$162K/yr · 102K searches
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,333.17avg incumbent reviews — the moat a new listing must climb
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, effaclar serum is a $162K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
effaclar serum market data
- Units sold / yr
- 6K–8K
- avg 1,250–1,500/product
- Revenue / yr
- $148K–$197K
- units × avg price
- Conversion rate
- 6.4%
- Avg BSR
- #173
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 62 months
- Avg seller age
- 134 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- La Roche-Posay97%
- The Ordinary3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top effaclar serum search terms
- la roche posay salicylic acid29K/yr
- effaclar serum13K/yr
- salicylic acid la roche posay9K/yr
- la roche salicylic acid8K/yr
- effaclar salicylic acid acne treatment serum8K/yr
- la roche posay effaclar salicylic acid acne treatment6K/yr
- la roche posay salicylic acid serum5K/yr
- acido salicilico la roche posay5K/yr
- la roche posay pore minimizer4K/yr
- effaclar serum ultra concentre la roche posay6K/yr
Top effaclar serum products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
La Roche-Posay Effaclar Salicylic Acid Treatment to Minimize Pores Clear Acne Blemishes and Post Acne Marks
La Roche-Posay$39.674.6★3,817 rev
La Roche-Posay Effaclar Medicated Gel Cleanser 2% Salicylic Acid Cleanser + LHA + Glycerin Foaming Acne Face Wash Helps Clear & Prevent Acne Breakouts Oil Free Targets Excess Oil
La Roche-Posay$17.994.6★19,361 rev
La Roche-Posay Effaclar Salicylic Acid Acne Treatment For Face Mattifying Acne Gel Cream Spot Treatment for Blackheads Whiteheads & Pores Prevents New Pimples Non-Greasy Sensitive Skin Safe
La Roche-Posay$22.954.7★946 rev
La Roche-Posay Effaclar Clarifying Solution Acne Toner with Salicylic Acid and Glycolic Acid Pore Refining Oily Skin Toner Gentle Exfoliant to Unclog Pores and Remove Dead Skin Cells
La Roche-Posay$17.844.7★8,333 rev
La Roche-Posay Effaclar A.Z. Gel Azelaic Acid & Salicylic Acid for Acne Treatment Anti-Aging & Acne Scars Dual Action Medicated Face Gel for Breakouts & Signs of Aging 1.35 oz
La Roche-Posay$42.674.4★84 rev
Newest
by launch dateLa Roche-Posay Effaclar A.Z. Gel Azelaic Acid & Salicylic Acid for Acne Treatment Anti-Aging & Acne Scars Dual Action Medicated Face Gel for Breakouts & Signs of Aging 1.35 oz
La Roche-Posay$42.6784 rev
La Roche-Posay Effaclar Salicylic Acid Acne Treatment For Face Mattifying Acne Gel Cream Spot Treatment for Blackheads Whiteheads & Pores Prevents New Pimples Non-Greasy Sensitive Skin Safe
La Roche-Posay$22.95946 rev
The Ordinary Salicylic Acid 2% Solution Acne-Fighting Serum for Blemish-Prone Skin 1 Fl Oz
The Ordinary$6.5211,458 rev
La Roche-Posay Effaclar Medicated Gel Cleanser 2% Salicylic Acid Cleanser + LHA + Glycerin Foaming Acne Face Wash Helps Clear & Prevent Acne Breakouts Oil Free Targets Excess Oil
La Roche-Posay$17.9919,361 rev
La Roche-Posay Effaclar Clarifying Solution Acne Toner with Salicylic Acid and Glycolic Acid Pore Refining Oily Skin Toner Gentle Exfoliant to Unclog Pores and Remove Dead Skin Cells
La Roche-Posay$17.848,333 rev
Trending
90-day click momentumLa Roche-Posay Effaclar A.Z. Gel Azelaic Acid & Salicylic Acid for Acne Treatment Anti-Aging & Acne Scars Dual Action Medicated Face Gel for Breakouts & Signs of Aging 1.35 oz
La Roche-Posay$42.674.4★
La Roche-Posay Effaclar Salicylic Acid Treatment to Minimize Pores Clear Acne Blemishes and Post Acne Marks
La Roche-Posay$39.674.6★
La Roche-Posay Effaclar Salicylic Acid Acne Treatment For Face Mattifying Acne Gel Cream Spot Treatment for Blackheads Whiteheads & Pores Prevents New Pimples Non-Greasy Sensitive Skin Safe
La Roche-Posay$22.954.7★
La Roche-Posay Effaclar Medicated Gel Cleanser 2% Salicylic Acid Cleanser + LHA + Glycerin Foaming Acne Face Wash Helps Clear & Prevent Acne Breakouts Oil Free Targets Excess Oil
La Roche-Posay$17.994.6★
La Roche-Posay Effaclar Clarifying Solution Acne Toner with Salicylic Acid and Glycolic Acid Pore Refining Oily Skin Toner Gentle Exfoliant to Unclog Pores and Remove Dead Skin Cells
La Roche-Posay$17.844.7★
What buyers say about effaclar serum
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“It has helped clear my skin so much”
“Very affordable”
“This helps to reduce acne”
“It cleans my skin very well”
“Doesnt dry out my skin”
“My skin looks smoother”
“AMAZING even for dry skin”
“helped in making my skin less oily”
“Absorb well”
What buyers complain about
“Caused a rash”
“Doesnt really help my skin much at all”
“it does not work well”
“I noticed that my skin was very dry”
“The only thing I've noticed is that the serum does make the already dry areas of my skin dryer than usual”
“Nasty smell”
“Bottle too small”
“Misleading product information”
“The price is high”
“Not as good as others I have used in the past”
Top return reasons
Common questions
- Is effaclar serum profitable to sell on Amazon United States?
- The niche generates $162K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +7.6%. Flapen's verdict: Skip it (40/100).
- How competitive is the effaclar serum niche?
- 2 brands and 4 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in effaclar serum?
- Top complaints mined from reviews: Allergies, Skin Health, Functionality-Overall. The return rate is 0.4%.
- When does demand for effaclar serum peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the effaclar serum niche?
- Listings span $6.52–$42.67; the average listing price is $24.61 (sweet spot $15–$100). The average incumbent carries 7,333 reviews — the moat a new listing must climb.