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Edge Entity

Fail

Shoppers spend an estimated $2K a year here, so Edge Entity is a Fail.

Flapen Score
37
37 / 100
Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 48
Market size
$2K/yr8K searches / yr
90-day growth
+5.7%search demand this quarter
Competition
100%top-5 click share · 1 brands · 2 sellers

Flapen Score

Edge Entity against its category

The dotted line is the Beauty & Personal Care average. Past it, Edge Entity is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Edge Entity market on Amazon at a glance

Shoppers on Amazon United States searched for Edge Entity 8K times last year and spent an estimated $2K. One brand takes every click. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
8K
Growth, 90 days vs prior 90
+5.7%
Conversion, latest week
0.8%
Market size, estimated
$2Ka year
Peak month
September2.5× the quietest month
Top search term
edge entity5K searches a year

02 · Price

A sale here is worth $21.34.

Listings sell for $21.34 on average, from $13.44 to $30.36. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $21.34 that is $0 to $2K a year per listing.

Average price
$21.34inside the $15 to $100 sweet spot
Price range
$13.44–$30.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #1,260 within Hair Loss Products. It carries 212 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
23.1%
Average rank
#1,260in Hair Loss Products
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
212per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Edge Entity products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Edge Entity search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Prime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 2.5×

Search terms

Top Edge Entity search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • edge entity5K/yr
  • edge entity hair follicle stimulant3K/yr
  • edge entity follicle stimulant403/yr
  • edge entity hair growth51/yr
  • edge entity hair follicle stimulant cream12/yr

Reviews and returns

What reviews say buyers love and hate about Edge Entity

We read the reviews and the return reasons for every product selling here.

100%of negative reviews mention “Smell”
0.9%of orders come back
“FINALLY it was back so I purchased 2 jars only to be HIGHLY disappointed with the way it smells”
A buyer, on “Smell”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Edge Entity questions

Answered from the same tracked data.