Edge Brush
FailPrices span $3.47–$7.97, mostly outside the sweet spot, so Edge Brush is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $515K/yr1.1M searches / yr
- 90-day growth
- -9.5%search demand this quarter
- Competition
- 54%top-5 click share · 13 brands · 18 sellers
Flapen Score
Edge Brush against its category
The dotted line is the Beauty & Personal Care average. Past it, Edge Brush is stronger. Inside it, weaker.
Market
The Edge Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Edge Brush 1.1M times last year and spent an estimated $515K. The top 5 brands take 77% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $515K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- -9.5%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $515Ka year
- Peak month
- August1.2× the quietest month
- Top search term
- edge brush788K searches a year
02 · Price
A sale here is worth $5.02.
Listings sell for $5.02 on average, from $3.47 to $7.97. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At $5.02 that is $15K to $20K a year per listing.
- Average price
- $5.02under the $15 to $100 sweet spot
- Price range
- $3.47–$7.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $15K–$20K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #290 within Hair Brushes. It carries 3,217 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #290in Hair Brushes
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 3,217per listing
- Listings tracked
- 21
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Edge Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
18
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
54%
Top 20: 99%
Open market
18%
- Brand 133%
- Brand 221%
- Brand 311%
- Brand 46%
- Brand 56%
- Brand 65%
- Open — no brand owns it (7 brands, 18%)
Demand
Edge Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Edge Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- edge brush788K/yr
- edge control brush72K/yr
- edge brush for black hair50K/yr
- edges brush45K/yr
- edge brushes23K/yr
- edge comb16K/yr
- hair edge brush18K/yr
- edge brush set22K/yr
- kiss edge brush11K/yr
- pink edge brush9K/yr
Reviews and returns
What reviews say buyers love and hate about Edge Brush
We read the reviews and the return reasons for every product selling here.
“Disappointed with the quality control on this item”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Edge Brush questions
Answered from the same tracked data.









