Easy Lashes for Beginners

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.

Searches, last 12 months

210K

Growth, 90 days vs prior 90

-12.7%

Conversion, latest week

5.4%

Market size, estimated

$118Ka year

Peak month

October1.3× the quietest month

Top search term

eylure lashes90K searches a year

Listings sell for $10.36 on average, from $4.24 to $19.35. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $10.36 that is $3K to $5K a year per listing.

Average price

$10.36under the $15 to $100 sweet spot

Price range

$4.24–$19.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$3K–$5K

Returns

1.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #548 within Makeup Brushes & Tools. It carries 4,522 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#548in Makeup Brushes & Tools

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

4,522per listing

Listings tracked

35

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months