Easy Apply Eyelashes

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+7.2%

Conversion, latest week

8.1%

Market size, estimated

$60Ka year

Peak month

March1.4× the quietest month

Top search term

natural fakelashes12K searches a year

Listings sell for $10.36 on average, from $4.36 to $27.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.36 that is $1K to $3K a year per listing.

Average price

$10.36under the $15 to $100 sweet spot

Price range

$4.36–$27.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #307 within Makeup Brushes & Tools. It carries 4,252 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#307in Makeup Brushes & Tools

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

4,252per listing

Listings tracked

30

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months