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Easter Bows for Girls

Fail

Demand is soft, at -97.9% this quarter, so Easter Bows for Girls is a Fail.

Flapen Score
31
31 / 100
Ranks 10,549 of 10,978 Beauty & Personal Care niches · −17 vs the category median of 48
Market size
$9K/yr178K searches / yr
90-day growth
-97.9%search demand this quarter
Competition
56%top-5 click share · 12 brands · 13 sellers

Flapen Score

Easter Bows for Girls against its category

The dotted line is the Beauty & Personal Care average. Past it, Easter Bows for Girls is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Easter Bows for Girls market on Amazon at a glance

Shoppers on Amazon United States searched for Easter Bows for Girls 178K times last year and spent an estimated $9K. The top 5 brands take 56% of clicks. Demand peaks in Mar–Apr. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -97.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
178K
Growth, 90 days vs prior 90
-97.9%
Conversion, latest week
0.7%
Market size, estimated
$9Ka year
Peak month
April249.8× the quietest month
Top search term
easter accessories32K searches a year

02 · Price

A sale here is worth $7.21.

Listings sell for $7.21 on average, from $5.04 to $10.40. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $7.21 that is $0 to $721 a year per listing.

Average price
$7.21under the $15 to $100 sweet spot
Price range
$5.04–$10.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$721
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #5,798 within Clips & Barrettes. It carries 586 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
10.3%
Average rank
#5,798in Clips & Barrettes
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
586per listing
Listings tracked
12

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Easter Bows for Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

13

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

36%

  • Brand 114%
  • Brand 214%
  • Brand 310%
  • Brand 410%
  • Brand 58%
  • Brand 68%

Demand

Easter Bows for Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 249.8×

Search terms

Top Easter Bows for Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • easter accessories32K/yr
  • easter hair accessories37K/yr
  • easter hair clips17K/yr
  • bunny bow3K/yr
  • easter accessories for women19K/yr
  • easter hair bows17K/yr
  • easter bows for girls19K/yr
  • easter hair bow9K/yr
  • easter hair accessories for girls5K/yr
  • easter accessories for girls4K/yr

Reviews and returns

What reviews say buyers love and hate about Easter Bows for Girls

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
1.9%of orders come back
“They are small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Easter Bows for Girls questions

Answered from the same tracked data.