Earring Cleaner for Pierced Ears
FailDemand is soft, at -24.0% this quarter, so Earring Cleaner for Pierced Ears is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $82K/yr47K searches / yr
- 90-day growth
- -24.0%search demand this quarter
- Competition
- 74%top-5 click share · 11 brands · 23 sellers
Flapen Score
Earring Cleaner for Pierced Ears against its category
The dotted line is the Beauty & Personal Care average. Past it, Earring Cleaner for Pierced Ears is stronger. Inside it, weaker.
Market
The Earring Cleaner for Pierced Ears market on Amazon at a glance
Shoppers on Amazon United States searched for Earring Cleaner for Pierced Ears 47K times last year and spent an estimated $82K. The top 5 brands take 74% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 14.3% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- -24.0%
- Conversion, latest week
- 14.3%
- Market size, estimated
- $82Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- earring cleaner for pierced ears40K searches a year
02 · Price
A sale here is worth $12.02.
Listings sell for $12.02 on average, from $5.71 to $23.94. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $12.02 that is $3K to $6K a year per listing.
- Average price
- $12.02under the $15 to $100 sweet spot
- Price range
- $5.71–$23.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Piercing & Tattoo Supplies. It carries 12,445 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Piercing & Tattoo Supplies
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 12,445per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Earring Cleaner for Pierced Ears products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
11 flat
Sellers
23
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
21%
- Brand 141%
- Brand 212%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Earring Cleaner for Pierced Ears search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews and returns
What reviews say buyers love and hate about Earring Cleaner for Pierced Ears
We read the reviews and the return reasons for every product selling here.
“caused some irritation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Earring Cleaner for Pierced Ears questions
Answered from the same tracked data.