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dune perfume by christian dior

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 30Conversion 43Competition 0Returns 100Price range 0Avg price 67Brand share 0Review moat 69Quality gap 32

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Good747.6

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$123.50

avg listing price — sweet spot $15–$100

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Okay+4.4%

90-day search growth — must beat 0% to launch

Market size

Okay$120K

$120K/yr · 28K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$112.18–$139.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, dune perfume by christian dior is a $120K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 33/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

dune perfume by christian dior market data

Units sold / yr
1K–1K
avg 100–250/product
Revenue / yr
$124K–$154K
units × avg price
Conversion rate
3.5%
Avg BSR
#1,664
Page quality
0%
Prime
60%
Sponsored
0%
Out of stock
6.0%
Avg brand age
93 months
Avg seller age
152 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Dior100%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.4% search growth over the last 90 days.
1K800Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Top dune perfume by christian dior products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$18K30%$36K45%$54K60%$72K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

What buyers say about dune perfume by christian dior

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall50%

“Quality and fast shipment”

Smell38%

“Dune still had the wonderful scent I remember”

Soft Feel13%

“Soft and romantic”

What buyers complain about

Smell67%

“This perfume is really hard divine”

Motor Power33%

“will no longer pump out”

Common questions

Is dune perfume by christian dior profitable to sell on Amazon United States?
The niche generates $120K/yr across 5 tracked products. 90-day search growth is +4.4%. Flapen's verdict: Skip it (33/100).
How competitive is the dune perfume by christian dior niche?
1 brands and 20 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in dune perfume by christian dior?
Top complaints mined from reviews: Smell, Motor Power. The return rate is 0.1%.
When does demand for dune perfume by christian dior peak?
Demand peaks in Nov–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the dune perfume by christian dior niche?
Listings span $112.18–$139.05; the average listing price is $123.50 (sweet spot $15–$100). The average incumbent carries 748 reviews — the moat a new listing must climb.