Duke Cannon Deodorant

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $345K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

+6.0%

Conversion, latest week

12.2%

Market size, estimated

$345Ka year

Peak month

July1.3× the quietest month

Top search term

duke cannon deodorant for men131K searches a year

Listings sell for $15.44 on average, from $9.04 to $39.72. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $15.44 that is $31K to $39K a year per listing.

Average price

$15.44inside the $15 to $100 sweet spot

Price range

$9.04–$39.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

$31K–$39K

Returns

0.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #232 within Deodorants & Antiperspirants. It carries 441 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#232in Deodorants & Antiperspirants

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

441per listing

Listings tracked

10

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

65 months