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48

duke cannon cologne

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 50Growth 21Conversion 77Competition 22Returns 96Price range 84Avg price 93Brand share 0Review moat 54Quality gap 55

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great$22.07

avg listing price — sweet spot $15–$100

Price range

Great$10.05–$45.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,350

avg incumbent reviews — the moat a new listing must climb

Market size

Good$279K

$279K/yr · 170K searches

Competition

Bad74%

top-5 click share — a locked-up shelf

Growth

Bad-7.5%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, duke cannon cologne is a $279K/yr Amazon United States market (170K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

duke cannon cologne market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
$177K–$221K
units × avg price
Conversion rate
7.4%
Avg BSR
#78
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
3.6%
Avg brand age
83 months
Avg seller age
159 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

36

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Duke Cannon Supply Co.93%
  • Viking Revolution7%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.5% search growth over the last 90 days.
7K5KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.8×

Top duke cannon cologne search terms

  • duke cannon cologne141K/yr
  • duke cannon solid cologne15K/yr
  • duke cannon sawtooth cologne9K/yr
  • duke cannon solid cologne men4K/yr
  • duke cannon cologne spray2K/yr
All search terms

Top duke cannon cologne products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$28K20%$56K30%$84K40%$111K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about duke cannon cologne

What buyers praise and complain about, mined from review topics.

What buyers love

Smell63%

“Good Scent”

Value For Money7%

“Excellent value”

Quality-Overall6%

“Excellent product”

Gifting Purpose3%

“My son loved this gift”

Ease Of Use2%

“Easy to use”

Durability2%

“Longevity is decent”

Ease Of Application1%

“Easy application and great for everyday use and on the go”

Size-Overall1%

“Great size”

Advertised Vs Actual Product1%

“So I knew what to expect”

Soft Feel1%

“feels like a cream”

What buyers complain about

Smell40%

“No smell”

Durability11%

“fleeting longevity”

Size-Overall9%

“Very very small”

Quality-Overall4%

“Unfortunately, the performance leaves a lot to be desired”

Strength3%

“Weak,fades very quickly”

Value For Money3%

“expensive”

Ease Of Use2%

“Hard to use”

Functionality-Overall1%

“dont really work”

Ease Of Application1%

“Its not the easiest to apply”

Adhesion/Stickiness1%

“Sticky”

Top return reasons

Smell72%
Advertised Vs Actual Product8%
Size-Overall8%
Durability2%
Product Condition1%
Defective Material/Parts1%
Value For Money1%
Strength1%
Quality-Overall1%
Ingredients-Overall1%

Common questions

Is duke cannon cologne profitable to sell on Amazon United States?
The niche generates $279K/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.5%. Flapen's verdict: Skip it (48/100).
How competitive is the duke cannon cologne niche?
2 brands and 36 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in duke cannon cologne?
Top complaints mined from reviews: Smell, Durability, Size-Overall. The return rate is 0.8%.
When does demand for duke cannon cologne peak?
Demand peaks in Dec; the busiest month runs 2.8× the quietest.
What does it cost to enter the duke cannon cologne niche?
Listings span $10.05–$45.25; the average listing price is $22.07 (sweet spot $15–$100). The average incumbent carries 1,350 reviews — the moat a new listing must climb.