duke cannon beard wash
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible15.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.00avg listing price — sweet spot $15–$100
Price range
Good$7.37–$35.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$361K$361K/yr · 158K searches
Review moat
Okay1,598.58avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-15.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, duke cannon beard wash is a $361K/yr Amazon United States market (158K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
duke cannon beard wash market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $225K–$300K
- units × avg price
- Conversion rate
- 15.2%
- Avg BSR
- #461
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 6.2%
- Avg brand age
- 80 months
- Avg seller age
- 129 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
78
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
56%
Top 20: 95%
Open market
0%
- Every Man Jack50%
- Beard Guyz40%
- Duke Cannon Supply Co.7%
- Shea Moisture1%
- Generic1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -15.4% search growth over the last 90 days.Peak months: Apr, Dec · busiest ÷ quietest = 2.5×
Top duke cannon beard wash search terms
- duke cannon beard wash29K/yr
- beard guyz26K/yr
- every man jack beard wash19K/yr
- best damn beard wash14K/yr
- everyman jack beard wash8K/yr
- beard guyz beard butter7K/yr
- duke cannon lotion9K/yr
- beard guyz beard wash9K/yr
- best damn beard and face lotion5K/yr
- beard guys6K/yr
Top duke cannon beard wash products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Every Man Jack Beard + Face Wash - Sandalwood Scent - Gently cleanse skin and soften beard - Made with Glycerin and Aloe - 6.7 fl. oz (2 Pack)
Every Man Jack$18.574.6★2,526 rev
Every Man Jack Beard + Face Wash - Sandalwood & Aged Bourbon Variety Set- Gently cleanse skin and soften beard - Made with Glycerin and Aloe - 6.7 fl. oz (2 Pack)
Every Man Jack$18.604.6★2,526 rev
Beard Guyz 2-in-1 Beard Wash and Conditioner Deep Cleansing Beard Shampoo for Men Softening & Taming Formula 6.7 oz (Pack of 1)
Beard Guyz$10.034.7★2,148 rev
Beard Guyz Beard Butter Moisturizing Beard Leave-In Conditioner and Softener for Men Tames Frizz Softens and Hydrates Facial Hair 4 oz
Beard Guyz$13.114.5★3,946 rev
Duke Cannon Mens Face Lotion 3 oz Ultralight Moisturizer for Daily Hydration & Healthy Skin
Duke Cannon Supply Co.$11.964.4★22 rev
Newest
by launch dateDuke Cannon Mens Face Lotion 3 oz Ultralight Moisturizer for Daily Hydration & Healthy Skin
Duke Cannon Supply Co.$11.9622 rev
Every Man Jack Beard + Face Wash - Sandalwood & Aged Bourbon Variety Set- Gently cleanse skin and soften beard - Made with Glycerin and Aloe - 6.7 fl. oz (2 Pack)
Every Man Jack$18.602,526 rev
Every Man Jack Mens Beard + Face Wash & Scruff Face Lotion Set - Subtle Sandalwood Scent - Naturally Cleanse Hydrate and Soothe Your Beard & Skin
Every Man Jack$19.46234 rev
Every Man Jack Mens Beard + Face Wash & Scruff Face Lotion Set - Subtle Aged Bourbon Scent - Naturally Cleanse Hydrate and Soothe Your Beard & Skin
Every Man Jack$19.48234 rev
Every Man Jack Beard + Face Wash - Vanilla + Cedar Scent - Gently cleanse skin and soften beard - Made with Glycerin and Aloe - 6.7 fl. oz (2 Pack)
Every Man Jack$18.282,526 rev
Trending
90-day click momentum
Beard Guyz 2-in-1 Beard Wash and Conditioner Deep Cleansing Beard Shampoo for Men Softening & Taming Formula 3.4 oz (Pack of 1)
Beard Guyz$7.444.7★
Every Man Jack Beard + Face Wash - Unscented for Sensitive Skin - Gently cleanse skin and soften beard - Made with Glycerin and Aloe - 6.7 fl. oz (2 Pack)
Every Man Jack$18.584.6★
Duke Cannon Mens Face Lotion 3 oz Ultralight Moisturizer for Daily Hydration & Healthy Skin
Duke Cannon Supply Co.$11.964.4★
Every Man Jack Beard + Face Wash - Sandalwood & Aged Bourbon Variety Set- Gently cleanse skin and soften beard - Made with Glycerin and Aloe - 6.7 fl. oz (2 Pack)
Every Man Jack$18.604.6★
Beard Guyz Matte Styling Clay StrongHold for Beard & Hair Natural Texture & Matte Finish Styling Clay for Mens Grooming 3 oz
Beard Guyz$9.284.4★
What buyers say about duke cannon beard wash
What buyers praise and complain about, mined from review topics.What buyers love
“Nice clean fragrance”
“Excellent product”
“It makes your it feels good”
“does not make it too dry”
“Great product at great price”
“cleansing”
“As advertised”
“I feel really clean using it”
“its definitely a good gift”
“Easy to use”
What buyers complain about
“Overly strong scent”
“Comb doesnt work:”
“Misleading”
“Not to bold that it will mess with someone with allergies”
“This new formula is slightly thinner than the previous version”
“THE TUBE CONTENTS WERE AS HARD AS A ROCK AND WOULD NOT COME OUT OF THE TUBE”
“One of them leaked all in the bottom of the box”
“Just received it bottles are smaller than thought”
“Price is too high for what you get”
“However, it didnt help with the dryness”
Top return reasons
Common questions
- Is duke cannon beard wash profitable to sell on Amazon United States?
- The niche generates $361K/yr across 24 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (50/100).
- How competitive is the duke cannon beard wash niche?
- 5 brands and 78 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in duke cannon beard wash?
- Top complaints mined from reviews: Smell, Functionality-Overall, Advertised Vs Actual Product. The return rate is 0.4%.
- When does demand for duke cannon beard wash peak?
- Demand peaks in Apr–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the duke cannon beard wash niche?
- Listings span $7.37–$35.75; the average listing price is $15.00 (sweet spot $15–$100). The average incumbent carries 1,599 reviews — the moat a new listing must climb.