Duke Cannon After Shave Balm

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months

81K

Growth, 90 days vs prior 90

+16.6%

Conversion, latest week

9.0%

Market size, estimated

$89Ka year

Peak month

June1.8× the quietest month

Top search term

cremo after shave18K searches a year

Listings sell for $12.19 on average, from $6.44 to $29.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $12.19 that is $12K to $15K a year per listing.

Average price

$12.19under the $15 to $100 sweet spot

Price range

$6.44–$29.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,000–1,250

Revenue per listing a year

$12K–$15K

Returns

0.2%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #30 within Men's. It carries 3,793 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

80%

Out of stock, average day

8.5%

Average rank

#30in Men's

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

3,793per listing

Listings tracked

10

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 100 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

100 months