Dual Eyeshadow Stick

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +37.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

+37.1%

Conversion, latest week

3.2%

Market size, estimated

$21Ka year

Top search term

dual eyeshadow stick16K searches a year

Listings sell for $10.92 on average, from $8.94 to $16.53. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $10.92 that is $1K to $3K a year per listing.

Average price

$10.92under the $15 to $100 sweet spot

Price range

$8.94–$16.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #297 within Eyes. It carries 308 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

90%

Out of stock, average day

9.3%

Average rank

#297in Eyes

Average rating

3.95 starsAmazon United States average 4.42 stars

Average reviews

308per listing

Listings tracked

10

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months