Drybar Straightener

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months

20K

Growth, 90 days vs prior 90

+2.5%

Conversion, latest week

4.3%

Market size, estimated

$81Ka year

Peak month

December2.4× the quietest month

Top search term

drybar straightener6K searches a year

Listings sell for $96.71 on average, from $50.70 to $157.41. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At $96.71 that is $10K to $24K a year per listing.

Average price

$96.71inside the $15 to $100 sweet spot

Price range

$50.70–$157.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

100–250

Revenue per listing a year

$10K–$24K

Returns

5.2%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Irons. It carries 3,239 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#137in Irons

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

3,239per listing

Listings tracked

7

The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

90 months