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Dry Shampoo Brush

Maybe

Buyers convert on 11.9% of searches. But the top 5 brands take 100% of clicks, so Dry Shampoo Brush is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$496K/yr288K searches / yr
90-day growth
-2.0%search demand this quarter
Competition
85%top-5 click share · 4 brands · 9 sellers

Flapen Score

Dry Shampoo Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Dry Shampoo Brush is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dry Shampoo Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Dry Shampoo Brush 288K times last year and spent an estimated $496K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 11.9% of those searches ended in a purchase.

Shoppers searched for this 288K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $496K a year.

Searches, last 12 months
288K
Growth, 90 days vs prior 90
-2.0%
Conversion, latest week
11.9%
Market size, estimated
$496Ka year
Peak month
December2.7× the quietest month
Top search term
kitsch dry shampoo57K searches a year

02 · Price

A sale here is worth $14.53.

Listings sell for $14.53 on average, from $9.47 to $33.98. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $14.53 that is $22K to $29K a year per listing.

Average price
$14.53under the $15 to $100 sweet spot
Price range
$9.47–$33.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
$22K–$29K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #383 within Dry Shampoos. It carries 3,485 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#383in Dry Shampoos
Average rating
4.09 starsAmazon United States average 4.42 stars
Average reviews
3,485per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Dry Shampoo Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 152%
  • Brand 244%
  • Brand 32%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Dry Shampoo Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.7×

Search terms

Top Dry Shampoo Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kitsch dry shampoo57K/yr
  • i dew care54K/yr
  • i dew care dry shampoo powder28K/yr
  • kitsch dry shampoo powder21K/yr
  • tap secret dry shampoo powder28K/yr
  • tap secret13K/yr
  • powder shampoo15K/yr
  • kitch dry shampoo7K/yr
  • i dew care face mask13K/yr
  • dry shampoo puff11K/yr

Reviews and returns

What reviews say buyers love and hate about Dry Shampoo Brush

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Moist/Dry”
10%of negative reviews mention “Hair Related”
1.1%of orders come back
“I dont think it actually transfers to my hair”
A buyer, on “Hair Related”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dry Shampoo Brush questions

Answered from the same tracked data.