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Dry Feet Treatment for Men

Fail

The top 5 brands take 100% of clicks, so Dry Feet Treatment for Men is a Fail.

Flapen Score
39
39 / 100
Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 48
Market size
$423K/yr244K searches / yr
90-day growth
-20.3%search demand this quarter
Competition
95%top-5 click share · 2 brands · 164 sellers

Flapen Score

Dry Feet Treatment for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Dry Feet Treatment for Men is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dry Feet Treatment for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Dry Feet Treatment for Men 244K times last year and spent an estimated $423K. All 2 brands take every click. Demand peaks in Jan–Feb–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 17.8% of those searches ended in a purchase.

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $423K a year.

Searches, last 12 months
244K
Growth, 90 days vs prior 90
-20.3%
Conversion, latest week
17.8%
Market size, estimated
$423Ka year
Peak month
January2.6× the quietest month
Top search term
gold bond foot cream151K searches a year

02 · Price

A sale here is worth $9.76.

Listings sell for $9.76 on average, from $4.83 to $27.87. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 5,000 to 6,000 of them. At $9.76 that is $49K to $59K a year per listing.

Average price
$9.76under the $15 to $100 sweet spot
Price range
$4.83–$27.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
5,000–6,000
Revenue per listing a year
$49K–$59K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #107 within Foot & Hand Care. It carries 7,417 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#107in Foot & Hand Care
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
7,417per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Dry Feet Treatment for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

164

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%
  • Open — no brand owns it (0%)

Demand

Dry Feet Treatment for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Dry Feet Treatment for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold bond foot cream151K/yr
  • gold bond therapeutic foot cream23K/yr
  • gold bond foot cream for dry cracked feet10K/yr
  • gold bond healing foot cream10K/yr
  • gold bond foot lotion10K/yr
  • gold bond foot10K/yr
  • gold bond softening foot cream8K/yr
  • gold bond softening lotion8K/yr
  • gold bond shea butter lotion5K/yr
  • foot cream gold bond4K/yr

Reviews and returns

What reviews say buyers love and hate about Dry Feet Treatment for Men

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Moist/Dry”
18%of negative reviews mention “Smell”
0.2%of orders come back
“This has a very weird unpleasant smell”
A buyer, on “Smell”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dry Feet Treatment for Men questions

Answered from the same tracked data.