Dreadlock Wig

Shoppers searched for this 473K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months

473K

Growth, 90 days vs prior 90

-4.5%

Conversion, latest week

0.9%

Market size, estimated

$178Ka year

Peak month

October3.0× the quietest month

Top search term

dreadlock wig149K searches a year

Listings sell for $42.79 on average, from $13.93 to $205.59. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $42.79 that is $0 to $4K a year per listing.

Average price

$42.79inside the $15 to $100 sweet spot

Price range

$13.93–$205.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

8.8%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #2,515 within Wigs. It carries 572 reviews at 3.83 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

98%

Out of stock, average day

9.3%

Average rank

#2,515in Wigs

Average rating

3.83 starsAmazon United States average 4.42 stars

Average reviews

572per listing

Listings tracked

52

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months