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Dragonhawk Tattoo Kit

Fail

The top 5 brands take 100% of clicks, so Dragonhawk Tattoo Kit is a Fail.

Flapen Score
40
40 / 100
Ranks 8,668 of 10,978 Beauty & Personal Care niches · −8 vs the category median of 48
Market size
$885K/yr366K searches / yr
90-day growth
-17.7%search demand this quarter
Competition
68%top-5 click share · 2 brands · 3 sellers

Flapen Score

Dragonhawk Tattoo Kit against its category

The dotted line is the Beauty & Personal Care average. Past it, Dragonhawk Tattoo Kit is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dragonhawk Tattoo Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Dragonhawk Tattoo Kit 366K times last year and spent an estimated $885K. All 2 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $885K a year.

Searches, last 12 months
366K
Growth, 90 days vs prior 90
-17.7%
Conversion, latest week
1.8%
Market size, estimated
$885Ka year
Peak month
December1.7× the quietest month
Top search term
dragonhawk tattoo machine150K searches a year

02 · Price

A sale here is worth $135.88.

Listings sell for $135.88 on average, from $39.47 to $312.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $135.88 that is $34K to $68K a year per listing.

Average price
$135.88above the $15 to $100 sweet spot
Price range
$39.47–$312.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$34K–$68K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Piercing & Tattoo Supplies. It carries 369 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#53in Piercing & Tattoo Supplies
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
369per listing
Listings tracked
16

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
38 months

Products

Top Dragonhawk Tattoo Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Brand 191%
  • Brand 29%
  • Open — no brand owns it (0%)

Demand

Dragonhawk Tattoo Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Dragonhawk Tattoo Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dragonhawk tattoo machine150K/yr
  • dragon hawk tattoo machine kit47K/yr
  • dragonhawk29K/yr
  • dragonhawk tattoo kit23K/yr
  • tattoo rotary machine17K/yr
  • dragon hawk12K/yr
  • tattoo gun dragonhawk10K/yr
  • dragon hawk tattoo machine9K/yr
  • tattoo machine rotary17K/yr
  • dragonhawk tattoo gun9K/yr

Reviews and returns

What reviews say buyers love and hate about Dragonhawk Tattoo Kit

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
9%of negative reviews mention “Durability”
1.2%of orders come back
“Not great for a product I've had less than 6 months”
A buyer, on “Durability”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dragonhawk Tattoo Kit questions

Answered from the same tracked data.