Is dr pepper lip smacker profitable to sell on Amazon United States?

The niche generates $106K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.0%. Flapen's verdict: Skip it (40/100).

How competitive is the dr pepper lip smacker niche?

8 brands and 117 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in dr pepper lip smacker?

Top complaints mined from reviews: Smell, Size-Overall, Moist/Dry. The return rate is 0.4%.

When does demand for dr pepper lip smacker peak?

Demand peaks in Nov–Dec; the busiest month runs 4.6× the quietest.

What does it cost to enter the dr pepper lip smacker niche?

Listings span $4.43–$29.12; the average listing price is $11.37 (sweet spot $15–$100). The average incumbent carries 3,627 reviews — the moat a new listing must climb.

dr pepper lip smacker

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Price range

Good$4.43–$29.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$11.37

avg listing price — sweet spot $15–$100

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,626.85

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$106K

$106K/yr · 272K searches

Growth

Bad-10.0%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, dr pepper lip smacker is a $106K/yr Amazon United States market (272K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

dr pepper lip smacker market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $114K–$142K; units × avg price
Conversion rate: 3.4%
Avg BSR: #886
Page quality: 0%
Prime: 96%
Sponsored: 85%
Out of stock: 0.0%
Avg brand age: 50 months
Avg seller age: 133 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 flat

Sellers

117

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

51%

Top 20: 90%

Open market

Lip Smacker48%
HURRAW!35%
Taste Beauty6%
Delight Naturals4%
Jelly Belly2%
Lip Smackers2%
Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 76 weeks — -10.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.6×

Open Trend

Top dr pepper lip smacker search terms

hurraw lip balm40K/yr -5.0%5.5% conv.
dr pepper chapstick47K/yr +2.5%1.0% conv.
dr pepper lip smacker39K/yr -18.4%1.1% conv.
dr pepper lip balm33K/yr -12.4%0.7% conv.
dr pepper lip smackers13K/yr -8.4%0.2% conv.
hurraw9K/yr -4.9%4.0% conv.
soda chapstick12K/yr -17.7%5.4% conv.
dr pepper lip gloss12K/yr -12.5%0.9% conv.
soda lip balm11K/yr -23.4%2.0% conv.
lip smackers dr pepper7K/yr +3.7%1.4% conv.

All search terms

Top dr pepper lip smacker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Lip Smacker Coca-Cola Flavored Balm 8 Count Flavors Coke Cherry Vanilla Sprite Root Beer Orange Fanta Grape Strawberry Fanta

Lip Smacker$7.894.8★40,255 rev

Lip Smacker Coca Cola Collection Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free & Vegan - Holiday Classic Cherry Coke

Lip Smacker$6.224.6★5,366 rev

Lip Smacker Coca Cola Collection Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free - Classic Coke Bottle

Lip Smacker$6.004.6★5,366 rev

Hurraw! Black Cherry Tinted Lip Balm 2 Pack: (Sheer Red Tint) Organic Certified Vegan Cruelty and Gluten Free. Non-GMO 100% Natural Ingredients. Bee Shea Soy and Palm Free. Made in USA

HURRAW!$13.634.5★714 rev

Hurraw! Unscented Lip Balm 2 Pack: Organic Certified Vegan Cruelty and Gluten Free. Non-GMO 100% Natural Ingredients. Bee Shea Soy and Palm Free. Made in USA

HURRAW!$13.254.5★312 rev

Newest

by launch date

Coca-Cola Mini Can Lip Balm Trio

Lip Smacker$10.0030 rev

6mo ago

Lip Smacker Coca-Cola Bottle Lip Balm Duo Moisturizing & Glossy Finish Featuring Iconic Contour Bottle Design Fun Collectible Gift for All Ages

Lip Smacker$10.1763 rev

1y ago

Delight Naturals Dr Delight Tinted Lip Balm - Set of Three

Delight Naturals$9.8252 rev

2y ago

Lip Smacker Coca Cola Collection Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free & Vegan - Holiday Classic Cherry Coke

Lip Smacker$6.225,366 rev

3y ago

Taste Beauty Hershey 8-Pack Lip Balm Might Receive Different Flavors

Taste Beauty$12.99181 rev

4y ago

What buyers say about dr pepper lip smacker

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose16%

“Great gift”

Smell15%

“Great scented product”

Color9%

“I love the color”

Moist/Dry8%

“Cute and hydrating”

Taste-Overall6%

“Taste just like Dr. Pepper”

Soft Feel6%

“It feels good”

Value For Money5%

“worth it”

Quality-Overall4%

“The quality is actually pretty good for Lip Balm”

Size-Overall2%

“Good size”

Storage Capacity2%

“Great stocking stuffers”

What buyers complain about

Smell13%

“smell to be gross”

Size-Overall10%

“Each can is really tiny”

Moist/Dry8%

“makes my lips very dry”

Value For Money8%

“More products much cheaper”

Color5%

“Turns orange on me ugh”

Taste-Overall5%

“Don't taste Dr Pepper”

Durability4%

“Doesnt last”

Flavor4%

“No flavor”

Advertised Vs Actual Product3%

“And the Berry Bliss looks nothing like the shade in any of the photos of the women in the advertisement”

Residue2%

“White residue”

Top return reasons

Advertised Vs Actual Product30%

Color28%

Smell8%

Moist/Dry7%

Value For Money4%

Size-Overall3%

Ingredients-Overall3%

Texture/Consistency-Overall3%

Defective Material/Parts2%

Functionality-Overall2%

Common questions

Is dr pepper lip smacker profitable to sell on Amazon United States?: The niche generates $106K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.0%. Flapen's verdict: Skip it (40/100).
How competitive is the dr pepper lip smacker niche?: 8 brands and 117 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in dr pepper lip smacker?: Top complaints mined from reviews: Smell, Size-Overall, Moist/Dry. The return rate is 0.4%.
When does demand for dr pepper lip smacker peak?: Demand peaks in Nov–Dec; the busiest month runs 4.6× the quietest.
What does it cost to enter the dr pepper lip smacker niche?: Listings span $4.43–$29.12; the average listing price is $11.37 (sweet spot $15–$100). The average incumbent carries 3,627 reviews — the moat a new listing must climb.