Dove Men Gift Set

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $220K a year.

Searches, last 12 months

121K

Growth, 90 days vs prior 90

-32.4%

Conversion, latest week

9.0%

Market size, estimated

$220Ka year

Peak month

December15.0× the quietest month

Top search term

dove men set11K searches a year

Listings sell for $20.12 on average, from $5.43 to $32.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $20.12 that is $2K to $5K a year per listing.

Average price

$20.12inside the $15 to $100 sweet spot

Price range

$5.43–$32.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.1%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #628 within Cleansers. It carries 5,676 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

89%

Out of stock, average day

3.9%

Average rank

#628in Cleansers

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

5,676per listing

Listings tracked

9

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months