Dove Men Face Lotion

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 24.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

20K

Growth, 90 days vs prior 90

-7.4%

Conversion, latest week

24.4%

Market size, estimated

$55Ka year

Peak month

September1.5× the quietest month

Top search term

dove men face lotion8K searches a year

Listings sell for $11.36 on average, from $5.43 to $22.98. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $11.36 that is $3K to $6K a year per listing.

Average price

$11.36under the $15 to $100 sweet spot

Price range

$5.43–$22.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.5%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #809 within Face Moisturizers. It carries 1,910 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#809in Face Moisturizers

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

1,910per listing

Listings tracked

7

The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

91 months