Dove Hydration Boost Body Wash
MaybeBuyers convert on 14.1% of searches. But the top 5 brands take 100% of clicks, so Dove Hydration Boost Body Wash is a Maybe.
- Flapen Score
- 51 / 100Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 4851
- Market size
- $1.5M/yr650K searches / yr
- 90-day growth
- +13.0%search demand this quarter
- Competition
- 93%top-5 click share · 3 brands · 9 sellers
Flapen Score
Dove Hydration Boost Body Wash against its category
The dotted line is the Beauty & Personal Care average. Past it, Dove Hydration Boost Body Wash is stronger. Inside it, weaker.
Market
The Dove Hydration Boost Body Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Dove Hydration Boost Body Wash 650K times last year and spent an estimated $1.5M. All 3 brands take every click. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 14.1% of those searches ended in a purchase.
Shoppers searched for this 650K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.
- Searches, last 12 months
- 650K
- Growth, 90 days vs prior 90
- +13.0%
- Conversion, latest week
- 14.1%
- Market size, estimated
- $1.5Ma year
- Peak month
- July1.8× the quietest month
- Top search term
- la roche-posay toleriane hydrating gentle cleanser107K searches a year
02 · Price
A sale here is worth $16.06.
Listings sell for $16.06 on average, from $11.52 to $22.60. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 12,500 to 15,000 of them. At $16.06 that is $201K to $241K a year per listing.
- Average price
- $16.06inside the $15 to $100 sweet spot
- Price range
- $11.52–$22.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- $201K–$241K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #237 within Cleansers. It carries 6,606 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #237in Cleansers
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 6,606per listing
- Listings tracked
- 8
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Dove Hydration Boost Body Wash products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- Brand 164%
- Brand 233%
- Brand 32%
Demand
Dove Hydration Boost Body Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.8×
Search terms
Top Dove Hydration Boost Body Wash search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- la roche-posay toleriane hydrating gentle cleanser107K/yr
- byoma cleanser142K/yr
- byoma face wash63K/yr
- la roche posay toleriane hydrating gentle cleanser38K/yr
- la roche posay hydrating gentle cleanser39K/yr
- toleriane hydrating gentle cleanser22K/yr
- la roche posay gentle cleanser25K/yr
- la roche posay toleriane cleanser26K/yr
- byoma rice cleanser16K/yr
- drunk elephant face wash17K/yr
Reviews and returns
What reviews say buyers love and hate about Dove Hydration Boost Body Wash
We read the reviews and the return reasons for every product selling here.
“Irritates the skin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dove Hydration Boost Body Wash questions
Answered from the same tracked data.