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donna karan cashmere mist body lotion

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 6Growth 45Conversion 66Competition 6Returns 99Price range 72Avg price 92Brand share 0Review moat 48Quality gap 40

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great$52.84

avg listing price — sweet spot $15–$100

Price range

Good$22.48–$130.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,698.14

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+15.9%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$22K

$22K/yr · 7K searches

Competition

Bad93%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, donna karan cashmere mist body lotion is a $22K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 40/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

donna karan cashmere mist body lotion market data

Units sold / yr
500–750
avg 100–250/product
Revenue / yr
$26K–$40K
units × avg price
Conversion rate
5.9%
Avg BSR
#287
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
111 months
Avg seller age
146 days

Competition & brand share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Donna Karan Cashmere Mist100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +15.9% search growth over the last 90 days.
900700Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.9×

Top donna karan cashmere mist body lotion search terms

  • donna karan cashmere mist body lotion2K/yr
  • donna karan cashmere mist lotion3K/yr
  • cashmere mist body lotion2K/yr
All search terms

Top donna karan cashmere mist body lotion products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$3K30%$7K45%$10K60%$13K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about donna karan cashmere mist body lotion

What buyers praise and complain about, mined from review topics.

What buyers love

Smell72%

“Scent is light”

Value For Money5%

“Worth it”

Size-Overall4%

“Perfect size”

Soft Feel4%

“Long lasting soft yet sofisticated enough for any room one may enter”

Advertised Vs Actual Product3%

“As advertised”

Durability3%

“It holds well”

Quality-Overall1%

“Quality”

Moist/Dry1%

“It is fairly mosurizing so I will keep it”

Ease Of Application0%

“Easy to use and apply”

Ease Of Use0%

“making it easy to apply”

What buyers complain about

Smell53%

“Smell like old lady”

Size-Overall13%

“Will order a larger size”

Value For Money7%

“Expensive”

Allergies4%

“DO caused irritation”

Durability3%

“Doesnt last”

Advertised Vs Actual Product3%

“Dont believe the hype”

Moist/Dry1%

“the deodorant dries out”

Ease Of Use1%

“Cant get the bottle open”

Defective Material/Parts1%

“Received the item, however the top of the. bottle”

Suitability Winter Weather1%

“I have only used it during the winter months so I can not say how well it works when its hot outside”

Top return reasons

Smell57%
Product Condition17%
Defective Material/Parts8%
Size-Overall7%
Advertised Vs Actual Product6%
Adhesion/Stickiness2%
Durability2%
Ease Of Use2%
Thin1%

Common questions

Is donna karan cashmere mist body lotion profitable to sell on Amazon United States?
The niche generates $22K/yr across 7 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +15.9%. Flapen's verdict: Skip it (40/100).
How competitive is the donna karan cashmere mist body lotion niche?
1 brands and 3 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in donna karan cashmere mist body lotion?
Top complaints mined from reviews: Smell, Size-Overall, Value For Money. The return rate is 0.2%.
When does demand for donna karan cashmere mist body lotion peak?
Demand peaks in Jan–Dec; the busiest month runs 3.9× the quietest.
What does it cost to enter the donna karan cashmere mist body lotion niche?
Listings span $22.48–$130.11; the average listing price is $52.84 (sweet spot $15–$100). The average incumbent carries 1,698 reviews — the moat a new listing must climb.