Dominican Hair Products

Shoppers searched for this 890K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $737K a year.

Searches, last 12 months

890K

Growth, 90 days vs prior 90

-1.0%

Conversion, latest week

5.0%

Market size, estimated

$737Ka year

Peak month

January3.6× the quietest month

Top search term

silicon mix204K searches a year

Listings sell for $16.63 on average, from $6.08 to $30.17. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $16.63 that is $33K to $42K a year per listing.

Average price

$16.63inside the $15 to $100 sweet spot

Price range

$6.08–$30.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,000–2,500

Revenue per listing a year

$33K–$42K

Returns

0.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #471 within Hair Masks. It carries 6,190 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#471in Hair Masks

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

6,190per listing

Listings tracked

22

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months