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Disposable Face Towel Holder

Maybe

Products sell for $22.20 on average, inside the sweet spot. But the products selling today already average 4.6★, so Disposable Face Towel Holder is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$411K/yr517K searches / yr
90-day growth
+11.9%search demand this quarter
Competition
43%top-5 click share · 25 brands · 31 sellers

Flapen Score

Disposable Face Towel Holder against its category

The dotted line is the Beauty & Personal Care average. Past it, Disposable Face Towel Holder is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disposable Face Towel Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Disposable Face Towel Holder 517K times last year and spent an estimated $411K. The top 5 brands take 59% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 517K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $411K a year.

Searches, last 12 months
517K
Growth, 90 days vs prior 90
+11.9%
Conversion, latest week
3.6%
Market size, estimated
$411Ka year
Peak month
January2.0× the quietest month
Top search term
face towel holder146K searches a year

02 · Price

A sale here is worth $22.20.

Listings sell for $22.20 on average, from $8.35 to $45.78. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $22.20 that is $6K to $11K a year per listing.

Average price
$22.20inside the $15 to $100 sweet spot
Price range
$8.35–$45.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #321 within Cleansers. It carries 340 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.1%
Average rank
#321in Cleansers
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
340per listing
Listings tracked
39

04 · Newcomers

8 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
8Amazon's first-year sales bar
Average brand age
30 months

Products

Top Disposable Face Towel Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 flat

Sellers

31

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

43%

Top 20: 85%

Open market

34%

  • Brand 123%
  • Brand 212%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Disposable Face Towel Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.0×

Search terms

Top Disposable Face Towel Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • face towel holder146K/yr
  • disposable face towel holder88K/yr
  • clean skin club face towels holder70K/yr
  • facial towel holder35K/yr
  • clean towel holder17K/yr
  • clean towels holder12K/yr
  • face towel dispenser16K/yr
  • face towels disposable holder11K/yr
  • face towels holder18K/yr
  • clean towels box7K/yr

Reviews and returns

What reviews say buyers love and hate about Disposable Face Towel Holder

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Very weird size”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Disposable Face Towel Holder questions

Answered from the same tracked data.