Diptyque Hand Soap
FailThe top 5 brands take 100% of clicks, so Diptyque Hand Soap is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $43K/yr38K searches / yr
- 90-day growth
- +16.4%search demand this quarter
- Competition
- 92%top-5 click share · 4 brands · 25 sellers
Flapen Score
Diptyque Hand Soap against its category
The dotted line is the Beauty & Personal Care average. Past it, Diptyque Hand Soap is stronger. Inside it, weaker.
Market
The Diptyque Hand Soap market on Amazon at a glance
Shoppers on Amazon United States searched for Diptyque Hand Soap 38K times last year and spent an estimated $43K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- +16.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $43Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- diptyque hand soap32K searches a year
02 · Price
A sale here is worth $49.20.
Listings sell for $49.20 on average, from $29.51 to $79.38. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $49.20 that is $5K to $12K a year per listing.
- Average price
- $49.20inside the $15 to $100 sweet spot
- Price range
- $29.51–$79.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$12K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #558 within Cleansers. It carries 676 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #558in Cleansers
- Average rating
- 4.20 starsAmazon United States average 4.42 stars
- Average reviews
- 676per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Diptyque Hand Soap products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Diptyque Solution Exfoliating Hand Wash 350 ml 11.8 fl oz
- Price
- $79.19
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 3y ago

Diptyque Savon Liquid Softening Hand Wash 11.8 Oz
- Price
- $79.38
- Rating
- 3.6/5
- Reviews
- 42
- Age
- 8y ago

Diptyque Philosykos Scented Soap 5-Piece Set 30g 1.05 ounces each - Round Bars Pleat-Wrapped Luxury Amenities Made in Italy
- Price
- $29.51
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 5mo ago

Aesop Resurrection Aromatique Hydrating Hand Wash | Gentle Non-Drying Hand Soap with Mandarin Rind Rosemary & Lavender | Moisturizing Kitchen & Bathroom Soap | 16.9 oz
- Price
- $46.30
- Rating
- 4.6/5
- Reviews
- 1,584
- Age
- 13y ago

Aesop Reverence Aromatique Exfoliating Hand Wash | Exfoliating Hand Soap with Finely Milled Pumice | Gentle Cleansing & Skin-Smoothing Formula with Vetiver Petitgrain & Bergamot | 500mL / 16.9 oz
- Price
- $46.29
- Rating
- 4.7/5
- Reviews
- 1,804
- Age
- 12y ago
Trending
estimated 90-day click momentum
Diptyque Philosykos Scented Soap 5-Piece Set 30g 1.05 ounces each - Round Bars Pleat-Wrapped Luxury Amenities Made in Italy
- Price
- $29.51
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 5mo ago

Diptyque Solution Exfoliating Hand Wash 350 ml 11.8 fl oz
- Price
- $79.19
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 3y ago

Molton Brown Orange & Bergamot Fine Liquid Hand Wash 10 fl. oz.
- Price
- $32.78
- Rating
- 4.5/5
- Reviews
- 374
- Age
- 3y ago

Aesop Reverence Aromatique Exfoliating Hand Wash | Exfoliating Hand Soap with Finely Milled Pumice | Gentle Cleansing & Skin-Smoothing Formula with Vetiver Petitgrain & Bergamot | 500mL / 16.9 oz
- Price
- $46.29
- Rating
- 4.7/5
- Reviews
- 1,804
- Age
- 12y ago

Aesop Resurrection Aromatique Hydrating Hand Wash | Gentle Non-Drying Hand Soap with Mandarin Rind Rosemary & Lavender | Moisturizing Kitchen & Bathroom Soap | 16.9 oz
- Price
- $46.30
- Rating
- 4.6/5
- Reviews
- 1,584
- Age
- 13y ago
Newest
by launch date
Diptyque Philosykos Scented Soap 5-Piece Set 30g 1.05 ounces each - Round Bars Pleat-Wrapped Luxury Amenities Made in Italy
- Price
- $29.51
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 5mo ago

Diptyque Solution Exfoliating Hand Wash 350 ml 11.8 fl oz
- Price
- $79.19
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 3y ago

Molton Brown Orange & Bergamot Fine Liquid Hand Wash 10 fl. oz.
- Price
- $32.78
- Rating
- 4.5/5
- Reviews
- 374
- Age
- 3y ago

OUAI Hand Wash Dean Street - Liquid Hand Soap with Jojoba Avocado & Rose Hip Oil for Replenished Skin - Gentle Exfoliating Kitchen & Bathroom Soap (16 Fl Oz)
- Price
- $30.91
- Rating
- 3.8/5
- Reviews
- 884
- Age
- 6y ago

Diptyque Savon Liquid Softening Hand Wash 11.8 Oz
- Price
- $79.38
- Rating
- 3.6/5
- Reviews
- 42
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 92% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
25
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
92%
Top 20: 100%
Open market
0%
- Diptyque Paris81%
- Aesop12%
- Molton Brown4%
- OUAI3%
Demand
Diptyque Hand Soap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Diptyque Hand Soap
We read the reviews and the return reasons for every product selling here.
“BAD PUMP”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Diptyque Hand Soap questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









