dime eyelash boost serum
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible$29.24avg listing price — sweet spot $15–$100
Price range
Great$14.40–$44.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,459avg incumbent reviews — the moat a new listing must climb
Growth
Bad-20.4%90-day search growth — must beat 0% to launch
Market size
Bad$35K$35K/yr · 18K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dime eyelash boost serum is a $35K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 41/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
dime eyelash boost serum market data
- Units sold / yr
- 1K–2K
- avg 250–500/product
- Revenue / yr
- $37K–$44K
- units × avg price
- Conversion rate
- 6.6%
- Avg BSR
- #106
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 49 months
- Avg seller age
- 140 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
25
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- DIME95%
- The Ordinary5%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 97 weeks — -20.4% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.1×
Top dime eyelash boost serum search terms
- dime lash serum10K/yr
- dime eyelash serum4K/yr
- dime eyelash boost serum2K/yr
- dime lash serum for eyelash growth2K/yr
Top dime eyelash boost serum products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DIME Beauty Eyelash Boost Serum - Lash Growth Serum with Peptides & Amino Acids for Longer Thicker Healthier Lashes Prostaglandin-Free 0.20 oz / 6 ml
DIME$44.024.0★1,114 rev
DIME Beauty Boost Duo - Travel-Sized Eyelash Growth Serum & Eyebrow Enhancing Gel Lash and Brow Serum with Peptides & Amino Acids for Fuller Stronger Lashes and Brows Vegan 3 ml of Each
DIME$29.304.0★56 rev
The Ordinary Multi-Peptide Lash and Brow Serum Peptide-Powered Formula for Thicker Fuller Looking Lashes & Brows 0.16 Fl Oz
The Ordinary$14.404.2★6,207 rev
Newest
by launch dateThe Ordinary Multi-Peptide Lash and Brow Serum Peptide-Powered Formula for Thicker Fuller Looking Lashes & Brows 0.16 Fl Oz
The Ordinary$14.406,207 rev
DIME Beauty Boost Duo - Travel-Sized Eyelash Growth Serum & Eyebrow Enhancing Gel Lash and Brow Serum with Peptides & Amino Acids for Fuller Stronger Lashes and Brows Vegan 3 ml of Each
DIME$29.3056 rev
DIME Beauty Eyelash Boost Serum - Lash Growth Serum with Peptides & Amino Acids for Longer Thicker Healthier Lashes Prostaglandin-Free 0.20 oz / 6 ml
DIME$44.021,114 rev
Trending
90-day click momentumDIME Beauty Eyelash Boost Serum - Lash Growth Serum with Peptides & Amino Acids for Longer Thicker Healthier Lashes Prostaglandin-Free 0.20 oz / 6 ml
DIME$44.024.0★
DIME Beauty Boost Duo - Travel-Sized Eyelash Growth Serum & Eyebrow Enhancing Gel Lash and Brow Serum with Peptides & Amino Acids for Fuller Stronger Lashes and Brows Vegan 3 ml of Each
DIME$29.304.0★
The Ordinary Multi-Peptide Lash and Brow Serum Peptide-Powered Formula for Thicker Fuller Looking Lashes & Brows 0.16 Fl Oz
The Ordinary$14.404.2★
What buyers say about dime eyelash boost serum
What buyers praise and complain about, mined from review topics.What buyers love
“Worth it”
“A good cosmetics brand”
“Application is easy”
“No irritation”
“Easy to use”
“It feels like a product that quietly improves things without making a big fuss”
“It goes on so smooth”
“after using this for like 2 months I noticed my eyebrow has gotten more hair growth which is what I literally wanted”
“this stuff works”
“Seems Promising So Far”
What buyers complain about
“No Results”
“Did not notice much difference”
“Allergic reaction”
“Waste of money”
“thin in some areas”
“I wasnt able to fit a spoolie brush in the tube”
“they started to break off super short”
“When I opened the bottle -its dry”
“doesn't improve on performance:”
“Product arrived looking used”
Top return reasons
Common questions
- Is dime eyelash boost serum profitable to sell on Amazon United States?
- The niche generates $35K/yr across 3 tracked products. 90-day search growth is -20.4%. Flapen's verdict: Skip it (41/100).
- How competitive is the dime eyelash boost serum niche?
- 2 brands and 25 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in dime eyelash boost serum?
- Top complaints mined from reviews: Functionality-Overall, Symptom Reduction, Allergies. The return rate is 0.8%.
- When does demand for dime eyelash boost serum peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.1× the quietest.
- What does it cost to enter the dime eyelash boost serum niche?
- Listings span $14.40–$44.02; the average listing price is $29.24 (sweet spot $15–$100). The average incumbent carries 2,459 reviews — the moat a new listing must climb.