diesel only the brave cologne for men
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$68.70avg listing price — sweet spot $15–$100
Price range
Good$44.40–$128.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,964.64avg incumbent reviews — the moat a new listing must climb
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$47K$47K/yr · 18K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, diesel only the brave cologne for men is a $47K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
diesel only the brave cologne for men market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $17K–$34K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #1,000
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 18%
- Out of stock
- 8.5%
- Avg brand age
- 101 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 rising
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Diesel95%
- Luxury Perfume5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +17.6% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.8×
Top diesel only the brave cologne for men search terms
- diesel only the brave13K/yr
- diesel only the brave cologne for men6K/yr
- only the brave diesel for men30/yr
Top diesel only the brave cologne for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Diesel Only the Brave Eau de Toilette Spray Cologne for Men Notes of Lemon Rosemary and Sensual Ambery Wood Fresh and Powerful Fragrance Long-Lasting 1.7 FL. Oz.
Diesel$56.284.7★7,932 rev
DIESEL Only The Brave Eau de Toilette for Men Fougere With Notes of Lemon Rosemary & Ambery Wood 1.2 Fl. Oz.
Diesel$44.404.5★1,976 rev
Diesel Only the Brave Eau de Toilette Spray Cologne for Men 4.2 Fl. Oz.
Diesel$66.344.7★2,177 rev
Brave Only Eau De Toilette by Diesel
Luxury Perfume$73.080.0★0 rev
Diesel Only The Brave - Eau de Parfum Cologne for Men - Woody Leathery - With Notes of Mandarin Clary Sage & Warm Suede Leather 1.7 Fl.Oz.
Diesel$62.894.4★317 rev
Newest
by launch dateBrave Only Eau De Toilette by Diesel
Luxury Perfume$73.080 rev
Diesel UMBR-ANDRETHREEPACK Blue/Black
Diesel$45.172,224 rev
Diesel Only The Brave - Eau de Parfum Cologne for Men - Woody Leathery - With Notes of Mandarin Clary Sage & Warm Suede Leather 1.7 Fl.Oz.
Diesel$62.89317 rev
Diesel Only The Brave - Eau de Parfum Cologne for Men - Woody Leathery - With Notes of Mandarin Clary Sage & Warm Suede Leather 1.1 Fl.Oz.
Diesel$48.12317 rev
Diesel Only the Brave Eau de Toilette Spray Cologne for Men 4.2 Fl. Oz.
Diesel$66.342,177 rev
Trending
90-day click momentumBrave Only Eau De Toilette by Diesel
Luxury Perfume$73.080.0★
Diesel UMBR-ANDRETHREEPACK Blue/Black
Diesel$45.174.3★
Diesel Mega Chief Watch for Men Chronograph Mens Watch
Diesel$128.284.6★
DIESEL Only The Brave Eau de Toilette for Men Fougere With Notes of Lemon Rosemary & Ambery Wood 1.2 Fl. Oz.
Diesel$44.404.5★
Diesel Only the Brave Eau de Toilette Spray Cologne for Men Notes of Lemon Rosemary and Sensual Ambery Wood Fresh and Powerful Fragrance Long-Lasting 1.7 FL. Oz.
Diesel$56.284.7★
What buyers say about diesel only the brave cologne for men
What buyers praise and complain about, mined from review topics.What buyers love
“Just a fresh scent”
“The price point is perfect as most places are over charging for this item”
“Great product”
What buyers complain about
“Just a bit smaller than my norm”
“For an expensive cologne it only lasts about an hour or two”
“It is not working”
“the scent isn't strong”
“look someone used”
Top return reasons
Common questions
- Is diesel only the brave cologne for men profitable to sell on Amazon United States?
- The niche generates $47K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.6%. Flapen's verdict: Skip it (39/100).
- How competitive is the diesel only the brave cologne for men niche?
- 2 brands and 9 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in diesel only the brave cologne for men?
- Top complaints mined from reviews: Size-Overall, Durability, Functionality-Overall. The return rate is 0.7%.
- When does demand for diesel only the brave cologne for men peak?
- Demand peaks in Dec; the busiest month runs 2.8× the quietest.
- What does it cost to enter the diesel only the brave cologne for men niche?
- Listings span $44.40–$128.28; the average listing price is $68.70 (sweet spot $15–$100). The average incumbent carries 2,965 reviews — the moat a new listing must climb.