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Diabetic Foot Cream

Fail

Prices span $4.05–$14.07, mostly outside the sweet spot, so Diabetic Foot Cream is a Fail.

Flapen Score
38
38 / 100
Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 48
Market size
$448K/yr347K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
90%top-5 click share · 6 brands · 47 sellers

Flapen Score

Diabetic Foot Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Diabetic Foot Cream is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diabetic Foot Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Diabetic Foot Cream 347K times last year and spent an estimated $448K. The top 5 brands take 97% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 14.8% of those searches ended in a purchase.

Shoppers searched for this 347K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $448K a year.

Searches, last 12 months
347K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
14.8%
Market size, estimated
$448Ka year
Peak month
February1.5× the quietest month
Top search term
diabetic lotion56K searches a year

02 · Price

A sale here is worth $8.74.

Listings sell for $8.74 on average, from $4.05 to $14.07. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 5,000 to 6,000 of them. At $8.74 that is $44K to $52K a year per listing.

Average price
$8.74under the $15 to $100 sweet spot
Price range
$4.05–$14.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
5,000–6,000
Revenue per listing a year
$44K–$52K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within Creams. It carries 5,052 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#119in Creams
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
5,052per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
79 months

Products

Top Diabetic Foot Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

47

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 163%
  • Brand 222%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Diabetic Foot Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Diabetic Foot Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diabetic lotion56K/yr
  • diabetic foot cream59K/yr
  • gold bond diabetic lotion52K/yr
  • diabetic lotion for extremely dry skin24K/yr
  • cerave diabetics dry skin relief moisturizing cream22K/yr
  • gold bond diabetics dry skin relief body lotion11K/yr
  • diabetic cream14K/yr
  • cerave diabetic dry skin relief cream8K/yr
  • crema para diabticos piel reseca8K/yr
  • diabetic foot cream for dry cracked feet6K/yr

Reviews and returns

What reviews say buyers love and hate about Diabetic Foot Cream

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Moist/Dry”
12%of negative reviews mention “Smell”
0.3%of orders come back
“Strong smell”
A buyer, on “Smell”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Diabetic Foot Cream questions

Answered from the same tracked data.