Devacurl Supercream
MaybeProducts sell for $30.51 on average, inside the sweet spot. But the top 5 brands take 100% of clicks, so Devacurl Supercream is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $285K/yr116K searches / yr
- 90-day growth
- +6.9%search demand this quarter
- Competition
- 61%top-5 click share · 5 brands · 10 sellers
Flapen Score
Devacurl Supercream against its category
The dotted line is the Beauty & Personal Care average. Past it, Devacurl Supercream is stronger. Inside it, weaker.
Market
The Devacurl Supercream market on Amazon at a glance
Shoppers on Amazon United States searched for Devacurl Supercream 116K times last year and spent an estimated $285K. All 5 brands take every click. Demand peaks in Jan. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 8.1% of those searches ended in a purchase.
Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $285K a year.
- Searches, last 12 months
- 116K
- Growth, 90 days vs prior 90
- +6.9%
- Conversion, latest week
- 8.1%
- Market size, estimated
- $285Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- seen45K searches a year
02 · Price
A sale here is worth $30.51.
Listings sell for $30.51 on average, from $11.56 to $57.33. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $30.51 that is $8K to $15K a year per listing.
- Average price
- $30.51inside the $15 to $100 sweet spot
- Price range
- $11.56–$57.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $8K–$15K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #375 within Creams & Lotions. It carries 496 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #375in Creams & Lotions
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 496per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Devacurl Supercream products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SEEN Blow-Out Creme Fragrance Free - Non-Comedogenic Blow-Out Hair Cream - Dermatologist-Developed - Reduces Frizz- Heat Protectant- Safe for Sensitive Eczema & Acne Prone Skin
- Price
- $27.75
- Rating
- 4.4/5
- Reviews
- 675
- Age
- 4y ago

No Nothing Heat Protection Spray for Hair Fragrance Free Hypoallergenic Aerosol Hair Heat Protectant Spray Humidity and Thermal Protector Up to 450F Lightweight Shine for All Hair Types 4.97 oz
- Price
- $26.59
- Rating
- 4.1/5
- Reviews
- 581
- Age
- 4y ago

SEEN Leave-In Conditioner Fragrance Free - Leave-In Hair Conditioner & Heat Protectant - Detangles & Hydrates- Formulated without Parabens Sulfates or Phthalate
- Price
- $27.87
- Rating
- 4.6/5
- Reviews
- 428
- Age
- 1y ago

SEEN Shampoo & Conditioner Bundle Fragrance-Free - Non-Comedogenic Hair Care Set Dermatologist-Developed Safe for Sensitive Eczema & Acne-Prone Skin
- Price
- $57.33
- Rating
- 4.4/5
- Reviews
- 564
- Age
- 1y ago

SEEN Curly Creme Fragrance Free - Non-Comedogenic Curl Defining Styling Hair Cream - Dermatologist-Developed - Anti-Frizz- Heat Protectant - Safe for Sensitive Skin
- Price
- $28.07
- Rating
- 4.3/5
- Reviews
- 827
- Age
- 4y ago
Trending
estimated 90-day click momentum
No nothing Sensitive Heat Protection Spray for Hair - Heat Protectant Spray for Women - Vegan Unscented Fragrance Free - Travel Size Frizz Control & Thermal Heat Protection
- Price
- $12.97
- Rating
- 4.1/5
- Reviews
- 581
- Age
- 10mo ago

Paul Mitchell Clear Smoothing Serum Blowout Primer Fragrance Free For Sensitive Scalp + Skin 0.85 fl oz
- Price
- $11.56
- Rating
- 4.4/5
- Reviews
- 221
- Age
- 1y ago

No nothing Moisture Detangling Mist Fragrance Free Leave In Conditioner Spray & Heat Protectant for Hair Hypoallergenic Detangler Spray for Sensitive Scalp & Dry Hair 8.5 fl oz
- Price
- $25.01
- Rating
- 4.1/5
- Reviews
- 536
- Age
- 4y ago

SEEN Travel Trio Fragrance Free - Non-Comedogenic Blow-Out Hair Cream Shampoo & Conditioner Set - Dermatologist-Developed- Reduces Frizz- Heat Protectant- Safe for Sensitive & Acne-Prone Skin
- Price
- $34.91
- Rating
- 4.4/5
- Reviews
- 215
- Age
- 3y ago

SEEN Blow-Out Creme Fragrance Free - Non-Comedogenic Blow-Out Hair Cream - Dermatologist-Developed - Reduces Frizz- Heat Protectant- Safe for Sensitive Eczema & Acne Prone Skin
- Price
- $27.75
- Rating
- 4.4/5
- Reviews
- 675
- Age
- 4y ago
Newest
by launch date
No nothing Sensitive Heat Protection Spray for Hair - Heat Protectant Spray for Women - Vegan Unscented Fragrance Free - Travel Size Frizz Control & Thermal Heat Protection
- Price
- $12.97
- Rating
- 4.1/5
- Reviews
- 581
- Age
- 10mo ago

SEEN Frizz + Repair Treatment Mask - Fragrance Free - Fights Frizz Repairs Damage for Stronger Smoother Healthier-Looking Hair - Safe for Sensitive Skin
- Price
- $34.60
- Rating
- 4.1/5
- Reviews
- 67
- Age
- 11mo ago

Paul Mitchell Clear Smoothing Serum Blowout Primer Fragrance Free For Sensitive Scalp + Skin 0.85 fl oz
- Price
- $11.56
- Rating
- 4.4/5
- Reviews
- 221
- Age
- 1y ago

SEEN Shampoo & Conditioner Bundle Fragrance-Free - Non-Comedogenic Hair Care Set Dermatologist-Developed Safe for Sensitive Eczema & Acne-Prone Skin
- Price
- $57.33
- Rating
- 4.4/5
- Reviews
- 564
- Age
- 1y ago

SEEN Leave-In Conditioner Fragrance Free - Leave-In Hair Conditioner & Heat Protectant - Detangles & Hydrates- Formulated without Parabens Sulfates or Phthalate
- Price
- $27.87
- Rating
- 4.6/5
- Reviews
- 428
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
10
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 99%
Open market
0%
- SEEN75%
- No nothing20%
- Paul Mitchell2%
- Aveda1%
- FRAGFRE1%
Demand
Devacurl Supercream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.8×
Search terms
Top Devacurl Supercream search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- seen45K/yr
- seen hair products27K/yr
- fragrance free heat protectant for hair10K/yr
- seen blow out cream7K/yr
- fragrance free heat protectant8K/yr
- no nothing heat protection spray5K/yr
- unscented heat protectant for hair4K/yr
- seen blow out cream fragrance free2K/yr
- four reasons no nothing heat protection spray3K/yr
- seen hair3K/yr
Reviews and returns
What reviews say buyers love and hate about Devacurl Supercream
We read the reviews and the return reasons for every product selling here.
“NO Scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Devacurl Supercream questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









