Detangling Brush

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

+9.1%

Conversion, latest week

4.3%

Market size, estimated

$80Ka year

Peak month

September12.1× the quietest month

Top search term

felicia leatherwood detangler brush29K searches a year

Listings sell for $13.35 on average, from $6.00 to $23.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $13.35 that is $1K to $3K a year per listing.

Average price

$13.35under the $15 to $100 sweet spot

Price range

$6.00–$23.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.2%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #174 within Hair Brushes. It carries 15,476 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#174in Hair Brushes

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

15,476per listing

Listings tracked

28

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

47 months